Social media platforms most used for content by marketing and media leaders worldwide as of February 2024

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Release date

April 2024

Region

Worldwide

Survey time period

January 5 to February 6, 2024

Number of respondents

1,003 respondents

Special properties

among members of the WordPress VIP community

Supplementary notes

The source does not specify the survey type.

Multiple answers were possible.

Citation formats

Social media platforms most used for content by marketers worldwide 2024

Published by
J. G. Navarro,
Apr 17, 2026

During a 2024 global survey among marketing and media leaders, around ** percent reported using X (formerly known as Twitter) for their content marketing efforts; ** percent turned to Facebook. According to the same study, Facebook and Instagram were the social media platforms most used by global marketers for organic content and paid ads.

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Content marketingAdvertising in the United StatesSocial media advertising and marketing worldwideMobile advertising and marketing in the U.S. Digital video advertising and marketing worldwide
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