According to a recent survey conducted in September 2025, ** percent of marketers cited a lack of expertise and adequate training as the leading challenge to the adoption of artificial intelligence in marketing. Additionally, ** percent of respondents stated that the role of AI in marketing is not yet clearly understood. Meanwhile, ** percent reported that restrictions on sharing data with AI tools pose a further obstacle.
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Storyboard18. (November 13, 2025). Leading challenges to artificial intelligence adoption in marketing in India as of September 2025 [Graph]. In Statista. Retrieved May 07, 2026, from https://www.statista.com/statistics/1465582/india-challenges-to-ai-adoption-in-marketing/
Storyboard18. "Leading challenges to artificial intelligence adoption in marketing in India as of September 2025." Chart. November 13, 2025. Statista. Accessed May 07, 2026. https://www.statista.com/statistics/1465582/india-challenges-to-ai-adoption-in-marketing/
Storyboard18. (2025). Leading challenges to artificial intelligence adoption in marketing in India as of September 2025. Statista. Statista Inc.. Accessed: May 07, 2026. https://www.statista.com/statistics/1465582/india-challenges-to-ai-adoption-in-marketing/
Storyboard18. "Leading Challenges to Artificial Intelligence Adoption in Marketing in India as of September 2025." Statista, Statista Inc., 13 Nov 2025, https://www.statista.com/statistics/1465582/india-challenges-to-ai-adoption-in-marketing/
Storyboard18, Leading challenges to artificial intelligence adoption in marketing in India as of September 2025 Statista, https://www.statista.com/statistics/1465582/india-challenges-to-ai-adoption-in-marketing/ (last visited May 07, 2026)
Leading challenges to artificial intelligence adoption in marketing in India as of September 2025 [Graph], Storyboard18, November 13, 2025. [Online]. Available: https://www.statista.com/statistics/1465582/india-challenges-to-ai-adoption-in-marketing/
