During a 2025 survey among chief marketing officers (CMOs) worldwide, approximately ** percent of respondents said one of their leading challenges was lacking time to evaluate new tech. Another ** percent of respondents cited integration complexity as one of the leading challenges.
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LXA. (May 28, 2025). Leading challenges in marketing technology (martech) according to chief marketing officers (CMOs) worldwide as of April 2025 [Graph]. In Statista. Retrieved May 07, 2026, from https://www.statista.com/statistics/1615920/challenges-martech/
LXA. "Leading challenges in marketing technology (martech) according to chief marketing officers (CMOs) worldwide as of April 2025." Chart. May 28, 2025. Statista. Accessed May 07, 2026. https://www.statista.com/statistics/1615920/challenges-martech/
LXA. (2025). Leading challenges in marketing technology (martech) according to chief marketing officers (CMOs) worldwide as of April 2025. Statista. Statista Inc.. Accessed: May 07, 2026. https://www.statista.com/statistics/1615920/challenges-martech/
LXA. "Leading Challenges in Marketing Technology (Martech) According to Chief Marketing Officers (Cmos) Worldwide as of April 2025." Statista, Statista Inc., 28 May 2025, https://www.statista.com/statistics/1615920/challenges-martech/
LXA, Leading challenges in marketing technology (martech) according to chief marketing officers (CMOs) worldwide as of April 2025 Statista, https://www.statista.com/statistics/1615920/challenges-martech/ (last visited May 07, 2026)
Leading challenges in marketing technology (martech) according to chief marketing officers (CMOs) worldwide as of April 2025 [Graph], LXA, May 28, 2025. [Online]. Available: https://www.statista.com/statistics/1615920/challenges-martech/