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Tuesday, October 02, 2012
Today we're happy to announce an updated version of our
Webmaster Quality Guidelines.
Both our basic quality guidelines and many of our more specific articles (like those on
links schemes
or hidden text)
have been reorganized and expanded to provide you with more information about how to create
quality websites for both users and Google.
The main message of our quality guidelines hasn't changed: Focus on the user. However, we've
added more guidance and examples of behavior that you should avoid in order to keep your site
in good standing with Google's search results. We've also added a set of
quality and technical guidelines for rich snippets,
as structured markup is becoming increasingly popular.
We hope these updated guidelines will give you a better understanding of how to create and
maintain Google-friendly websites.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],[],[[["\u003cp\u003eGoogle has updated their Webmaster Quality Guidelines with reorganized and expanded information on creating quality websites.\u003c/p\u003e\n"],["\u003cp\u003eThe guidelines still emphasize focusing on the user but now include more specific examples of unacceptable behavior.\u003c/p\u003e\n"],["\u003cp\u003eNew quality and technical guidelines have been added for rich snippets and structured data.\u003c/p\u003e\n"]]],["The Webmaster Quality Guidelines have been updated, expanding on both basic and specific articles, such as link schemes and hidden text, to offer more guidance for creating quality websites for users and Google. New examples of undesirable behaviors are provided, along with quality and technical guidelines for rich snippets, due to the increased use of structured markup. The core advice remains to prioritize the user.\n"],null,["Tuesday, October 02, 2012\n\n\nToday we're happy to announce an updated version of our\n[Webmaster Quality Guidelines](/search/docs/essentials/spam-policies).\nBoth our basic quality guidelines and many of our more specific articles (like those on\n[links schemes](/search/docs/essentials/spam-policies)\nor [hidden text](/search/docs/advanced/guidelines/hidden-text-links))\nhave been reorganized and expanded to provide you with more information about how to create\nquality websites for both users and Google.\n\n\nThe main message of our quality guidelines hasn't changed: Focus on the user. However, we've\nadded more guidance and examples of behavior that you should avoid in order to keep your site\nin good standing with Google's search results. We've also added a set of\n[quality and technical guidelines for rich snippets](/search/docs/appearance/structured-data/intro-structured-data),\nas structured markup is becoming increasingly popular.\n\n\nWe hope these updated guidelines will give you a better understanding of how to create and\nmaintain Google-friendly websites.\n\n\nPosted by\n[Betty Huang](https://plus.google.com/105166471185213617542/)\nand\n[Eric Kuan](https://plus.google.com/118377013351717005909),\nGoogle Search Quality Team"]]