With a brand value of over ** billion U.S. dollars, Coca-Cola was by far the most valuable non-alcoholic beverage brand in the world in 2025. Pepsi ranked second that year, with a value of around **** billion U.S. dollars.
Coca-Cola & competitors
With a **** percent share, Coca-Cola led the CSD (carbonated soft drink) market in the United States in 2024. Competitors, such as PepsiCo and Keurig Dr. Pepper did not even come close to the company's market share. Additionally, Coca-Cola invested close to *** million U.S. dollars in advertising for its leading product Coke, while PepsiCo spent an estimated *** million on promoting Pepsi in that year.
Polish TikTok user preferences
While Coca-Cola and Pepsi were also popular brands, the beverages most commonly consumed by TikTok users in Poland were from the brand Tymbark. Approximately half of the users favored drinks from this label in 2019. Founded and based in Poland, Tymbark is a juice, nectar, and soft drink producer, which exports liquid refreshment products to nearly ** countries worldwide.
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Brand Finance. (August 7, 2025). Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2025 (in million U.S. dollars) [Graph]. In Statista. Retrieved May 07, 2026, from https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/
Brand Finance. "Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2025 (in million U.S. dollars)." Chart. August 7, 2025. Statista. Accessed May 07, 2026. https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/
Brand Finance. (2025). Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2025 (in million U.S. dollars). Statista. Statista Inc.. Accessed: May 07, 2026. https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/
Brand Finance. "Brand Value of The Most Valuable Non-alcoholic Beverage Brands Worldwide as of 2025 (in Million U.S. Dollars)." Statista, Statista Inc., 7 Aug 2025, https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/
Brand Finance, Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2025 (in million U.S. dollars) Statista, https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/ (last visited May 07, 2026)
Brand value of the most valuable non-alcoholic beverage brands worldwide as of 2025 (in million U.S. dollars) [Graph], Brand Finance, August 7, 2025. [Online]. Available: https://www.statista.com/statistics/603922/brand-value-non-alcoholic-beverage-brands-worldwide/