Household penetration rate of leading beverage brands in Spain in 2023

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Release date

2026

Region

Spain

Survey time period

2024

Number of respondents

12,000**

Method of interview

Online panel

Supplementary notes

* Penetration: how many households bought the brand at least once in the period of consideration.
** 12,000 households.

Citation formats

Leading beverage brands by penetration rate in Spain in 2023

Published by
T. Ozbun,
Apr 2, 2026

This statistic shows the leading ten beverage brands in Spain in 2024, ranked by household penetration rate. Coca-Cola earned the top-spot, far above its competitors. Indeed, while close to** percent of the surveyed households bought Coca-Cola beverages, Don Simón brand products ranked in the second position with a penetration rate of **** percent.

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