Advertising spending in Chile from 2014 to 2024 (in billion Chilean pesos)

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Sources

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Release date

January 2025

Region

Chile

Survey time period

2014 to 2024

Special properties

based on nominal values; excluding agencies' fees and value-added tax (VAT)

Supplementary notes

Data preceding 2021 was retrieved from earlier releases.
Numbers have been rounded.

Conducting sources included Admetricks, IAB Chile, and data sent by AAM members.

Citation formats

Advertising spending in Chile 2014-2024

Published by
J. G. Navarro,
Nov 28, 2025

In 2024, advertising spending in Chile amounted to almost *** billion Chilean pesos, down from over ***** billion pesos a year earlier. Meanwhile, Latin America's total ad spend reached an estimated **** billion U.S. dollars in 2024.

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Brands and advertiser categories

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Topics

Advertising in ChileSocial media usage in ChileAdvertising worldwideInternet usage in ChileE-commerce in Chile
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Access limited to Free Statistics. Premium Statistics are not included.
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per month, billed annually 1
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