According to a ranking released in early 2024, the bank Itaú was Brazil's most valuable brand, worth approximately *** billion U.S. dollars. Beer labels Brahma and Skol – both run by Anheuser-Busch InBev in Brazil – rounded up the top three, with brand values estimated at roughly *** billion and *** billion dollars, respectively.
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PROPMARK. (March 13, 2024). Most valuable brands in Brazil in 2023 and 2024, by brand value (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 09, 2026, from https://www.statista.com/statistics/233911/most-valuable-brazilian-brands/
PROPMARK. "Most valuable brands in Brazil in 2023 and 2024, by brand value (in billion U.S. dollars)." Chart. March 13, 2024. Statista. Accessed May 09, 2026. https://www.statista.com/statistics/233911/most-valuable-brazilian-brands/
PROPMARK. (2024). Most valuable brands in Brazil in 2023 and 2024, by brand value (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 09, 2026. https://www.statista.com/statistics/233911/most-valuable-brazilian-brands/
PROPMARK. "Most Valuable Brands in Brazil in 2023 and 2024, by Brand Value (in Billion U.S. Dollars)." Statista, Statista Inc., 13 Mar 2024, https://www.statista.com/statistics/233911/most-valuable-brazilian-brands/
PROPMARK, Most valuable brands in Brazil in 2023 and 2024, by brand value (in billion U.S. dollars) Statista, https://www.statista.com/statistics/233911/most-valuable-brazilian-brands/ (last visited May 09, 2026)
Most valuable brands in Brazil in 2023 and 2024, by brand value (in billion U.S. dollars) [Graph], PROPMARK, March 13, 2024. [Online]. Available: https://www.statista.com/statistics/233911/most-valuable-brazilian-brands/
