In 2025, Mexican beer Corona Extra was the most valuable brand in Latin America at approximately **** billion U.S. dollars. The Brazilian bank Itaú ranked second with *** billion dollars.
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Brand Finance ((@BrandFinance)). (August 22, 2025). Leading Latin American brands in 2025, by brand value (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 08, 2026, from https://www.statista.com/statistics/259043/latin-america-most-valuable-brands/
Brand Finance ((@BrandFinance)). "Leading Latin American brands in 2025, by brand value (in billion U.S. dollars)." Chart. August 22, 2025. Statista. Accessed May 08, 2026. https://www.statista.com/statistics/259043/latin-america-most-valuable-brands/
Brand Finance ((@BrandFinance)). (2025). Leading Latin American brands in 2025, by brand value (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 08, 2026. https://www.statista.com/statistics/259043/latin-america-most-valuable-brands/
Brand Finance ((@BrandFinance)). "Leading Latin American Brands in 2025, by Brand Value (in Billion U.S. Dollars)." Statista, Statista Inc., 22 Aug 2025, https://www.statista.com/statistics/259043/latin-america-most-valuable-brands/
Brand Finance ((@BrandFinance)), Leading Latin American brands in 2025, by brand value (in billion U.S. dollars) Statista, https://www.statista.com/statistics/259043/latin-america-most-valuable-brands/ (last visited May 08, 2026)
Leading Latin American brands in 2025, by brand value (in billion U.S. dollars) [Graph], Brand Finance ((@BrandFinance)), August 22, 2025. [Online]. Available: https://www.statista.com/statistics/259043/latin-america-most-valuable-brands/
