J. G. Navarro
Research expert covering advertising and marketing with a focus on South America
Get in touch with us now| Characteristic | Q1 of 2013 | Q1 of 2014 |
|---|---|---|
| FMCG | 20.1% | 20.3% |
| Leisure | 13.3% | 13.6% |
| Industry and services | 11.5% | 11.3% |
| Audiovisual media | 9.3% | 10.1% |
| Automotive | 9.3% | 9.5% |
| Healthcare assistance | 7.9% | 8.4% |
| Financial sector | 6.4% | 6.6% |
| Durable goods | 5.7% | 5.5% |
| Telecommunications | 6% | 5.1% |
| Distribution | 5.4% | 4.8% |
| Clothing and accessories | 3.3% | 3.1% |
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Source
Release date
July 2014
More information
Region
Worldwide
Survey time period
Q1 of 2013 - Q1 of 2014
Special properties
based primarily on published rates
Supplementary notes
The data for Q1 2013 comes from a previous publication.
Citation formats
