According to a survey conducted by Rakuten Insight in September 2024, L'Oréal was the most popular cosmetic brand among consumers in China, with ** percent of respondents reporting using its products. Estée Lauder followed with ** percent of respondents as its product users.
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Rakuten Insight. (January 28, 2025). Most popular cosmetic brands among consumers in China as of September 2024 [Graph]. In Statista. Retrieved May 07, 2026, from https://www.statista.com/statistics/1553316/china-preferred-cosmetic-brands/
Rakuten Insight. "Most popular cosmetic brands among consumers in China as of September 2024." Chart. January 28, 2025. Statista. Accessed May 07, 2026. https://www.statista.com/statistics/1553316/china-preferred-cosmetic-brands/
Rakuten Insight. (2025). Most popular cosmetic brands among consumers in China as of September 2024. Statista. Statista Inc.. Accessed: May 07, 2026. https://www.statista.com/statistics/1553316/china-preferred-cosmetic-brands/
Rakuten Insight. "Most Popular Cosmetic Brands among Consumers in China as of September 2024." Statista, Statista Inc., 28 Jan 2025, https://www.statista.com/statistics/1553316/china-preferred-cosmetic-brands/
Rakuten Insight, Most popular cosmetic brands among consumers in China as of September 2024 Statista, https://www.statista.com/statistics/1553316/china-preferred-cosmetic-brands/ (last visited May 07, 2026)
Most popular cosmetic brands among consumers in China as of September 2024 [Graph], Rakuten Insight, January 28, 2025. [Online]. Available: https://www.statista.com/statistics/1553316/china-preferred-cosmetic-brands/
