According to a summer 2023 survey, ** percent of the responding marketers from Canada indicated they were investing more than ** million U.S. dollars in influencer marketing annually. In comparison, ** percent of the respondents were spending less than ** thousand U.S. dollars annually.
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IAB Canada. (July 26, 2023). Annual spending in influencer marketing according to marketers in Canada as of June 2023 (in thousand Canadian dollars) [Graph]. In Statista. Retrieved May 07, 2026, from https://www.statista.com/statistics/1553099/marketers-annual-spending-influencer-marketing-canada/
IAB Canada. "Annual spending in influencer marketing according to marketers in Canada as of June 2023 (in thousand Canadian dollars)." Chart. July 26, 2023. Statista. Accessed May 07, 2026. https://www.statista.com/statistics/1553099/marketers-annual-spending-influencer-marketing-canada/
IAB Canada. (2023). Annual spending in influencer marketing according to marketers in Canada as of June 2023 (in thousand Canadian dollars). Statista. Statista Inc.. Accessed: May 07, 2026. https://www.statista.com/statistics/1553099/marketers-annual-spending-influencer-marketing-canada/
IAB Canada. "Annual Spending in Influencer Marketing According to Marketers in Canada as of June 2023 (in Thousand Canadian Dollars)." Statista, Statista Inc., 26 Jul 2023, https://www.statista.com/statistics/1553099/marketers-annual-spending-influencer-marketing-canada/
IAB Canada, Annual spending in influencer marketing according to marketers in Canada as of June 2023 (in thousand Canadian dollars) Statista, https://www.statista.com/statistics/1553099/marketers-annual-spending-influencer-marketing-canada/ (last visited May 07, 2026)
Annual spending in influencer marketing according to marketers in Canada as of June 2023 (in thousand Canadian dollars) [Graph], IAB Canada, July 26, 2023. [Online]. Available: https://www.statista.com/statistics/1553099/marketers-annual-spending-influencer-marketing-canada/