Share of wholesale and retail trade enterprises using artificial intelligence (AI) technologies in the European Union in 2025, by country

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Release date

February 2026

Region

Europe

Survey time period

2025

Special properties

Enterprises with 10 persons employed or more

Supplementary notes

Data provided in this domain are collected on a yearly basis by the National Statistical Institutes (NSIs) and are based on the annual Eurostat model questionnaires on ICT (Information and Communication Technologies) usage and e-commerce in enterprises.

NACE classification: wholesale and retail trade; repair of motor vehicles and motorcycles 

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Wholesale and retail enterprises using AI in the EU 2025, by country

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Statistics on " Artificial intelligence (AI) in European e-commerce "

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Business adoption

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$1,399 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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