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All Journal Bubungan Tinggi: Jurnal Pengabdian Masyarakat Kompeten: Jurnal Ilmiah Ekonomi dan Bisnis
Arliyah, Regina Sukma
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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Pengaruh Kepuasan Konsumen dan Pengalaman Pelanggan terhadap Loyalitas Pelanggan dengan Minat Beli Ulang sebagai Variable Intervening Arliyah, Regina Sukma; Vania, Amelindha
Kompeten: Jurnal Ilmiah Ekonomi dan Bisnis Vol. 3 No. 4 (2025): Januari 2025
Publisher : PT Seval Literindo Kreasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57141/kompeten.v3i4.159

Abstract

Penelitian ini mengkaji pengaruh kepuasan pelanggan, pengalaman pelanggan, dan minat pembelian ulang sebagai variabel mediasi terhadap loyalitas pelanggan pada merek Aerostreet di Kota Malang. Metode penelitian kuantitatif digunakan dengan melibatkan 100 responden yang dipilih menggunakan teknik purposive sampling. Data dikumpulkan melalui kuesioner online dan dianalisis menggunakan Partial Least Squares (PLS). Kepuasan Pelanggan memiliki pengaruh positif tidak langsung terhadap Loyalitas Pelanggan melalui Minat Beli Ulang dengan nilai koefisien 0.222, T-Statistics 2.746, dan P-Value 0.006; sementara Pengalaman Pelanggan juga memiliki pengaruh positif tidak langsung terhadap Loyalitas Pelanggan melalui Minat Beli Ulang dengan nilai koefisien 0.302, T-Statistics 3.960, dan P-Value 0.000.
Waste Selection Education in an Effort to Solve Waste Problems Arifah, Risma Nur; Amirudin, Amin; Salsabila, Gardena; Arliyah, Regina Sukma; Abdillah, Moh. Rizky; Marza, Leonita; Al Idris, Andi Kasmi Maulidiyah
Bubungan Tinggi: Jurnal Pengabdian Masyarakat Vol 7, No 1 (2025)
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/btjpm.v7i1.11904

Abstract

Proper management of waste is crucial due to its potential to harm ecosystems and contribute to pollution. We should collectively initiate environmental stewardship by doing minor measures to safeguard it. Consequently, students at SDN 1 Sumberdem, Wonosari-Malang, are anticipated to acquire knowledge and engage in socializing regarding rubbish sorting through their participation in community service activities. The objective of this activity is to heighten students' awareness and motivate them to exhibit more attentiveness towards their immediate environment. It is crucial for children to comprehend the categorization of garbage, encompassing organic, inorganic, and B3 waste, alongside hazardous and toxic substances, and acquire the skills to manage them appropriately. Hence, it is imperative to socialize youth in order to deter archaic tendencies, such as discarding waste outdoors. Furthermore, it is imperative to provide them with instruction on the proper techniques for sorting, selecting, and categorizing waste, as well as on how to effectively operate a waste bank to make revenue. Engaging in games, presentations, and other interactive activities facilitates the process of socialization. There is an expectation that minor habits will propagate throughout the entire family and neighborhood, thus aiding in the mitigation of the environmental waste issue.
Co-Authors Abdillah, Moh. Rizky Al Idris, Andi Kasmi Maulidiyah Amelindha Vania Amirudin, Amin Marza, Leonita Risma Nur Arifah Salsabila, Gardena