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Pengembangan UMKM dengan Cara Branding dan Pembuatan Akun Media Sosial Instagram di Desa Tambak Lekok, Desa Jatirejo dan Desa Tampung Ardica Karunia Pradana; Maytita Tri Hardiyanti; Zulfa Aji Rani Isnuitama; Rahayu Mardikaningsih; Mila Hariani; Didit Darmawan; Rommy Hardyansah; Dharma Setiawan Negara
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 2 No. 4 (2024): Oktober: Jurnal Pengabdian dan Kemitraan Masyarakat
Publisher : Sekolah Tinggi Ilmu Syariah Nurul Qarnain Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v2i4.1079

Abstract

This community service is related to the development of MSMEs that use branding strategies. Branding can include several important aspects that help strengthen the brand's identity and position in the market. Strong branding makes the brand more easily recognized and remembered by consumers, helps differentiate it from competitors. A strong brand can build emotional connections with customers, resulting in long-term loyalty. Unique branding helps differentiate a product or service from those offered by competitors, creating a competitive advantage.
Peningkatan Motorik Halus dengan Memanfaatkan Origami untuk Siswa Taman Kanak-kanak Masrifah Masrifah; Dewi Sekar Arum; Ardica Karunia Pradana; Mila Hariani; Rahayu Mardikaningsih; Didit Darmawan; Mirza Elmy Safira
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri Vol. 3 No. 4 (2024): Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/sejahtera.v3i4.2601

Abstract

The golden age of children, which is often called the Golden Age, is when children are between 0 and 6 years old. At this stage of development, children grow and change rapidly. The aim of this community service is to improve students' fine motor skills through origami paper folding activities, including eye and hand coordination abilities, finger flexibility, and accuracy in carrying out fine movements. This project uses the ABCD (Asset Based Communities Development) strategy or method, which is a community development approach that emphasizes the assets and qualities that the community already has. In general, the results of the activity of improving fine motor skills by using origami for kindergarten students at Dharma Wanita Association 3 Tambak Lekok, namely the target of solving the problem in using origami paper to make carrots, are children who have never previously known and make ornamental plants from the material. origami paper, but in the activity of Improving Fine Motor Skills Using Origami for Kindergarten Students of Dharma Wanita Association 3 Tambak Lekok with enthusiasm to follow and learn together in making carrots from origami materials. Because with this creative activity, children of their age become increasingly curious about what they didn't know before, thus encouraging and encouraging them to learn together in paper folding activities.