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All Journal International Journal of Artificial Intelligence Research Journal on Education Media Agribisnis International Journal of Management Progress Jurnal Ekonomi JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Journal Of Human And Education (JAHE) Indonesian Journal of Community Services Cel SABAJAYA Jurnal Pengabdian Kepada Masyarakat INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE
Suriadi
Universitas Muhammadiyah Buton
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Strategi Pengembangan Jeruk Manis Di Kecamatan Siompu Kabupaten Buton Selatan Suriadi Suriadi; Rabiyatul Jasiyah; La Kasman
Media Agribisnis Vol 5 No 2 (2021): November
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v5i2.1680

Abstract

Penelitian ini bertujuan untuk mengetahui strategi pengembangan jeruk manis di Desa Waindawula Kecamatan Siompu Kabupaten Buton Selatan. Sampel dalam penelitian ini adalah seluruh petani jeruk manis sebanyak 20 orang. Metode analisis data menggunakan analisi matriks Strength, Weakness, Opportunities, dan Threat. Hasil penelitian menunjukan bahwa strategi yang baik berada pada kuadran I menandakan keadaan yang sangat bermanfaat mempunyai peluang dan kekuatan untuk mendukung metode perkembangan yang agresif (cenderung, kebutuhan) dan pada matriks SWOT menerapkan strategi S-O yaitu adanya kesediaan lahan yang masih luas sehingga petani dapat memperoleh produksi yang tinggi dengan meningkatkan budidaya jeruk manis, adanya SDM anggota keluarga sendiri agar dapat dimanfaatkan sebagai tenaga kerja untuk proses penjualan jeruk manis melalui media sosial, adanya pengetahuan dan keterampilan petani sehingga menghasilkan jeruk manis yang berkualitas, dan petani dapat mempromosikan hasil jeruk manis karena mempunyai cita rasa yang khas sehingga mampu dikenal oleh masyarakat secara umum. Kemudian hasil analisis data dalam matriks SWOT menerapkan strategi S-O yaitu dengan total skor 3.69. Adapun dalam matriks IFAS memiliki total skor kekuatan 1.97 dan total skor kelemahan 0.5 sedangkan dalam matriks EFAS memiliki total skor peluang 1.72 dan total skor ancaman 0.56.
Marketing Strategy of Shredded Fish Cob Products of Bumdes Lagunci in Bahari Tiga Village Suriadi Suriadi; Rabiyatul Jasiyah; Nurdin P
Media Agribisnis Vol 6 No 1 (2022): Mei
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v6i1.2504

Abstract

This study aims to determine the internal and external factors that affect the marketing of Shredded Fish Tongkol BUMDES lagunci and internal and external analysis of the marketing strategy of Shredded Fish Tongkol BUMDES lagunci. The data used to find out the factors that influence the marketing of Shredded Cob Fish Products is to conduct an interview with a shredded cob fish maker BUMDES Lagunci. Meanwhile, the marketing strategy using SWOT analysis External factors of the household industry of the BUMDES Lagunci community in Bahari Tiga Village consist of; 1) shredded fish business opportunities that are supported a.) close to raw materials. b) the need for labor is always fulfilled. c) support from the government. d) easy credit access. e) ease of obtaining a business license. 2) the threat of shredded fish business is a) weather or climate change. b) competitors of similar ventures. c) shredded cob fish products are not yet known by the wider community. Marketing strategies used, namely 4P Produck Price Place and Promotion. The internal household factors of BUMDES Lagunci Bahari Tiga Village consist of; 1) the strength of the shredded fish business that is supported a) the existence of partnership cooperation. b) skilled labor. c) affordable product prices d) product excellence (taste and packaging) e) adequate facilities and infrastructure. 2) the weakness of the shredded fish business.
THE EFFECT OF PRODUCT BRANDING AND ONLINE PROMOTIONAL VIDEOS ON CONSUMER PURCHASING DECISIONS IN MSMES Gordius Ago; Rabiyatul Jasiyah; Suriadi Suriadi; Ivonne Ayesha; Henny Herawati
Jurnal Ekonomi Vol. 12 No. 01 (2023): Jurnal Ekonomi, 2023 Periode Januari - Maret
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The impact of product branding and online promotional video on consumer purchase decisions in micro, small, and medium-sized enterprises (MSMEs) is an integral component of the company's marketing strategy for supporting operations and increasing sales. According to studies, MSMEs who use effective product branding and digital advertising have better sales levels than those that do not. Consequently, the goal of this study is to investigate the impact of product branding and online promotional video on SME consumers' purchase decisions. The research strategy is quantitative and employs a questionnaire with a random sample of 10 MSME respondents. The results indicated that the variables of product branding (X1) and online promotional video (X2) had a substantial impact on the purchasing decisions of MSMEs with a reliability coefficient more than or equal to 0.70, therefore it is considered reliable.
Development of Tourist Villages on The Wind (Wawoangi) Rabiyatul Jasiyah; Suriadi; Kosilah; Saediman
Indonesian Journal of Community Services Cel Vol. 1 No. 2 (2022): Indonesian Journal of Community Services Cel
Publisher : Research and Social Study Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (287.073 KB) | DOI: 10.70110/ijcsc.v1i2.18

Abstract

The village above the wind (wawoangi) has a high selling value to be used as a superior tourist attraction, but the reality of this village has not been able to be developed as a professional tourist village, both from the aspect of management, human resources, and utilization of village potential. The purpose of developing tourist villages on the wind (wawoangi) is to know the development of tourist villages through analysis of supporting factors and inhibiting tourist villages and the implementation of Sapta Pesona. This community service is carried out so that the public understands about tourism awareness with the tourism potential it has to realize Seven Tourism Charm which can make tourist attractions and tourist attractions more attractive to tourists to visit the village above the wind (Wawoangi). The method performed is qualitative descriptive. Based on the results of community service obtained several alternative strategies that can be applied in the development of tourist villages in wawoangi village related to the desnitasi aspect, industrial aspects, marketing aspects and institutional aspects.
The Influence of Organizational Culture, Work Environment and Work Discipline on Job Satisfaction of Teachers at Boarding School Suriadi Suriadi; M. Rafid; Zulkifli Zulkifli; Abdurohim Abdurohim; Damirah Damirah
Journal on Education Vol 5 No 4 (2023): Journal on Education: Volume 5 Nomor 4 Mei-Agustus 2023
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joe.v5i4.2544

Abstract

The purpose of this study is to determine how organizational tradition, work environment, and work behavior effect trainer activity delight. This study employs quantitative methodologies and makes use of strategies for gathering facts from the distribution of questionnaires and library records. 74 teachers made up the study's sample. The analytical method used has been multiple linear regression. Using the data analysis tool SPSS 20.0. With a sig F value of 0.000 < alpha 0.05 and an f-count value of 10.821 > f-table of 2.160, the findings of this study show that organizational culture, work discipline, and work environment all have an impact on teacher job satisfaction. With a sig t value of 0.003 < alpha 0.05 and a t-count value of 3.031 > 1.993 in t-table, the results of the t test demonstrate a significant link between the work environment and teacher job satisfaction. Organizational culture strongly influences teacher job satisfaction, with a sig t value of 0.040 < alpha 0.05 and a t-count value of 2.092 > t-table 1.993. Work discipline has a considerable impact on teachers' job satisfaction, with a t-count of 2.234 > t-table of 1.993 and a sig t value of 0.029 < alpha of 0.05.
Pelatihan Gaya Komunikasi Pimpinan Terhadap Motivasi Kerja Karyawan Suriadi; Bekti Setiadi; Daniel Tulasi; Ira Nurmala
SABAJAYA Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 3 (2023): SABAJAYA: Jurnal Pengabdian kepada Masyarakat
Publisher : SABA JAYA PUBLISHER

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Abstract

Pelatihan Gaya Komunikasi Pimpinan Terhadap Motivasi Kerja Karyawan bertujuan dapat menambah pengetahuan, kemampuan, keterampilan dan pengalaman para karyawan ataupun para anggota yang ada lembaga Mandiri misalnya dalam bagian administrasi karyawan bagin administrasi lebih semangat dalam bekerja disebabkan pengetahuan bertambah seihingga kendala yang dihadapi karyawan lebih sedikit. Metode yang diterapkan untuk mencapai tujuan program ini adalah edukasi komunikas [public speaking] supaya penyampain dapat maksimal maka proker ini bersifat luring dan menjadi sumber belajar yang dapat di terima secara luas oleh para leader yang ada dilembaga mitra serta kalangan masyarakt umum. Berdasarkan hasil pelatihan, diketahui bahwa gaya komunikasi ini juga digunakan oleh pimpinan mereka. Hal ini bisa dilihat dari beberapa poin sebagai berikut : Menumbuhkan sikap untuk bertindak. Cukup efektif bila digunakan dalam mengatasi persoalan yang bersifat kritis. Mengendalikan dan agresif
Analysis Of The Influence Of Financial Rewards, Motivation, Job Market On Career Intention As A Public Accountant Heru Sutapa; Dyah Palupiningtyas; Suriadi; Musran Munizu; Masradin
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 5 (2023): Oktober 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i5.1597

Abstract

This study intends to examine the idea that financial incentives, labor market factors, and motivation affect students' interest in becoming public accountants. 100 students at one of private university in Indonesia were given questionnaires, which helped collect the study's data. The convenience sampling approach was used to choose the study's sample. Multiple linear regression techniques were used to examine the data using SPSS software. The findings of this study suggest that while labor market factors have a detrimental impact on accounting students' interest in becoming public accountants, motivation has a favorable affect on this desire. Although financial incentives encourage accounting students to choose a career as a public accountant.
Marketing Strategy in Increasing Sales Apeng Cashew Trading Business Central Buton District Husna Katjina; Suriadi Suriadi
International Journal of Management Progress Vol. 5 No. 1 (2023): International Journal of Management Progress
Publisher : Institute for Research and Community Service

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/ijmp.v5i1.4119

Abstract

The aim of the study was to find out how the marketing strategy was in increasing sales of Apeng Cashew Cashew Trading Business (UD) in Lombe, Gu District, Central Buton Regency. The method used is observation and interviews. The method of data analysis is descriptive qualitative. Based on the results of research and discussion it can be concluded that the marketing strategy of UD. Cashew Cashew Apeng in Lombe Gu District Central Buton Regency which consists of product, price, place, promotion, people, process and physical evidence can increase sales in 2021 Rp. 128,500,000, - increasing in 2022 by Rp. 173,300,000,-. The suggestions given are (1) So that UD. Apeng cashew nuts in Lombe, Gu sub-district, Central Buton regency, in the promotion strategy can use brochures that can provide information about cashew products and use signboards at cashew processing and selling places so that the sales obtained can continue to increase. (2) So that future researchers can add research variables so that they can enrich research results.
Effect of Terminal Levy Contribution on Local Original Revenue Dwi Agustyawati; Hastuti; Suriadi; Husna Katjina; Muhamad Rais
International Journal of Management Progress Vol. 5 No. 2 (2023): International Journal of Management Progress
Publisher : Institute for Research and Community Service

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/ijmp.v5i2.4415

Abstract

The study aims to find out: the contribution of the Wamengkoli Wara terminal levy to regional revenue. Quantitative research is the chosen research methodology. Both secondary and primary data are used. Contribution analysis is used in data analysis. The sampling method uses saturated samples over a period of 5 years, or from 2018 to 2022. All data needed to collect data based on research in the form of concepts, definitions, or theories that can be applied to explain the problem to be discussed through this research. The Regional Revenue Office, the Transportation Office, and in this case customers are secondary data sources. The study findings show that: The average contribution of the wamengkoli wara terminal levy to Regional Original Revenue during 2018-2022 is 1.63% This shows that the contribution of the terminal levy is still considered insufficient due to several things such as the COVID-19 pandemic and inter-district rental car/motorbike bus users prefer to raise and drop off passengers outside the terminal. In general, passengers who travel back and forth have private vehicles that are not collectible to the terminal Central Buton Regency is still a new pemekaran area, so the volume of terminal service users is still lacking.
Analysis Of The Influence Of Work Engagement And Psychological Capital On Organizational Citizenship Behavior Of Employees In Government-Owned Marine Logistics Company Suriadi; Eva Yuniarti Utami; H. M. Anwar; Yusuf Ronny Edward; Musran Munizu
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 6 (2023): Desember 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i6.1663

Abstract

The purpose of this study is to determine whether psychological capital and work engagement have a substantial impact on organizational citizenship behavior. Employees from the marketing, human resources, and claims divisions made up the population in this study. 300 employees were employed as respondents for this study. In this investigation, sampling was done using accidental and non-probability approaches. The researcher performed confirmatory factor analysis (CFA) to evaluate the measuring device's construct validity. Multiple regression analysis methods were employed in this study. The automated SPSS program was utilized to compute regression in this investigation. According to the findings of the study, psychological capital (self-efficacy, optimism, hope, and resilience) and work engagement (vigor, devotion, and absorption) have a considerable impact on employees' organizational citizenship behavior. Five independent variables were shown to have a substantial impact on organizational citizenship behavior according to the findings of the minor hypothesis test, which examined the regression coefficient of the independent variable on the dependent variable. Self-efficacy, optimism, resilience, vigor, and absorption are the five independent variables. Hope and dedication are two more independent variables that do not significantly affect outcomes. All independent variables together have an overall influence of 45% on organizational citizenship behavior. Additionally, self-efficacy, optimism, hope, resilience, vigor, and absorption are the six independent factors that significantly influence the proportion of variation to organizational citizenship behavior.
Co-Authors Abdurohim Abdurohim Bekti Setiadi Damirah Damirah Daniel Tulasi Donny Dharmawan Dwi Agustyawati Edward, Yusuf Ronny Eva Yuniarti Utami Gordius Ago H. M. Anwar Hastuti Hastuti Henny Herawati Heru Sutapa Husna Katjina I Wayan Sujana Ira Nurmala Ivonne Ayesha Jasiyah, Rabiyatul kosilah, Kosilah La Kasman Loso Judijanto M. Rafid Masradin Mila Karina Muhamad Rais Mumu Muzayyin Maq Musran Munizu Nugroho, Budi Sulistiyo Nurdin P Palupiningtyas, Dyah Randi Randi Rendro Laksmono Rinovian Rais Rudi Kurniawan Saediman Sulistyo Budi Utomo Yusuf Ronny Edward Zulkifli Zulkifli