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All Journal SEGMEN Jurnal Manajemen dan Bisnis JURNAL SAINS PEMASARAN INDONESIA JURNAL ILMIAH MANAJEMEN & BISNIS Prosiding SNATIF ADDIN Journal of Management and Business Review JURNAL REKAYASA SISTEM INDUSTRI Inovator : Jurnal Manajemen Aplikasia: Jurnal Aplikasi Ilmu-Ilmu Agama Journal of Multidisciplinary Academic Iqtishoduna: Jurnal Ekonomi Islam Kajian Bisnis STIE Widya Wiwaha Value: Jurnal Manajemen dan Akuntansi Jurnal Ilmiah Edunomika (JIE) Jurnal E-Bis: Ekonomi Bisnis Community Development Journal: Jurnal Pengabdian Masyarakat Reswara: Jurnal Pengabdian Kepada Masyarakat Quantum Teknika SEMAR (Jurnal Ilmu Pengetahuan, Teknologi, dan Seni bagi Masyarakat) ADDIN Yumary: Jurnal Pengabdian kepada Masyarakat Munaddhomah: Jurnal Manajemen Pendidikan Islam Muria Jurnal Layanan Masyarakat Economic Reviews Journal Jurnal Ekonomi Manajemen Akuntansi Keuangan Bisnis Digital Jurnal Ilmiah Ilmu Terapan Universitas Jambi Journal of Applied Business and Technology Innovative: Journal Of Social Science Research Journal of Student Research Exploration BULLET : Jurnal Multidisiplin Ilmu Jurnal Studi Manajemen Bisnis International Journal of Management, Business and Social Sciences Edusight International Journal of Multidisciplinary Studies (EIJOMS) International Journal of Law Social Sciences and Management International Journal of Islamic Business and Economics (IJIBEC) Jurnal Ekonomi dan Bisnis Jipmas : Journal Inovasi Pengabdian Masyarakat PESHUM

Dina Lusianti

Manajemen, Fakultas Ekonomi Dan Bisnis, Universitas Muria Kudus

Author-ID : 2493028

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mechanical Engineering Medicine & Pharmacology Nursing Public Health Social Sciences Other

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PENGUKURAN KEPUASAN PESERTA JKN MELALUI PENDEKATAN IMPORTANCE-PERFORMANCE ANALYSIS Lusianti, Dina
Jurnal Sains Pemasaran Indonesia (Indonesian Journal of Marketing Science) Vol 16, No 1 (2017): Mei
Publisher : Master of Management Diponegoro University

Peogram Jaminan Kesehatan Nasional (JKN) yang diselenggarakan oleh BPJS Kesehatan menerapkan sistem kendali mutu dan kendali biaya. Pelayanan yang diberikan diharapkan dapat memberikan jaminan kesehatan bagi seluruh rakyat Indonesia. Tidak hanya kepastian jaminan, BPJS Kesehatan senantiasa berupaya menempatkan kepuasan Peserta JKN sebagai salah satu kinerja yang harus terus ditingkatkan. Sebagai upaya peningkatan kepuasan Peserta maka dilakukan pendekatan melalui Importance-Performance Analysis (IPA). Melalui pendekatan IPA dapat diketahui besaran indeks kepuasan Peserta sekaligus analisa mengenai atribut yang membutuhkan penanganan lebih lanjut guna meningkatkan kepuasan Peserta JKN. Diperoleh indeks kepuasan Peserta JKN Cabang Pati pada hal layanan administrasi sebesar 88,85 persen. Adapun atribut yang perlu ditingkatkan adalah mengenai jaminan waktu apabila terdapat kendala aplikasi karena adanya maintenance maupun perbaikan lainnya.

SAYUR SOP.COM : UPAYA PENINGKATAN KINERJA PEMASARAN Lusianti, Dina; Nindyasari, Ratih
Journal of Management and Business Review Vol 17, No 2 (2020)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v17i2.178

The digitalisation era cannot be denied anymore. Technological progress with all its rapid development is a momentum to be able to take advantage of the use of technology to improve a better quality of life. The company can be said to have a good quality of life if the company has an increasing performance from time to time. As one of the main characteristics, marketing performance is the main focus. Therefore in order to improve marketing performance it is deemed necessary to synergize between conventional marketing and digitalization. Various opportunities can arise because of the synergy between conventional marketing and digitalization. Along with this to continue to innovate to do the best things to improve marketing performance through the E-Personal shopper approach. This research delves deeper into the use of E-Personal shopper into improving the performance of vegetable vendors who currently use conventional methods when conducting marketing.

Analisis Postur Kerja Pada Operator Packaging UKM Sirup Yogas Kudus Sokhibi, Akh; Alfiana, Mia Ajeng; Lusianti, Dina; Wisnujati, Andika
Quantum Teknika : Jurnal Teknik Mesin Terapan Vol 1, No 2 (2020): April
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jqt.010212

Unwittingly, musculoskeletal disorders are complaints that often occur in workers who work in positions that are not ergonomic and persistently. This happened to Yogas Syrup SMEs packaging operator workers. With work facilities in the form of stool chairs, the operator's work position is less comfortable. The purpose of this study was to analyze the work postures of the packaging operator of Yogas Syrup SMEs so that an ergonomic work posture was improved for the operator. The method used in this study is to use the OWAS (Ovako Working Analysis System) method with the help of ergofellow software. The results of this study found that the operator packaging work posture at the UMKM Yogas Syrup was at level 2 (medium potential). This means that the packaging operators at UMKM Syrup Yogas need to get the improved posture and work facilities soon.

FAKTOR YANG MEMENGARUHI KEPUASAN KONSUMEN JASA SALON MUSLIMAH DI MASA PANDEMI COVID-19 Nurzahroh Lailyah; Rozaq Muhammad Yasin; Rhealin Hening Karatri; Dina Lusianti
Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 30 No 1 (2022): JURNAL KAJIAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha

The Covid-19 pandemic had decreased number of visitors to Nafisa Salon Muslimah in Semarang. Maintaining customer satisfaction is very important. This study aims to analyze the factors that influence the satisfaction consumers of Nafisa Salon Muslimah services. The sampling technique used was purposive sampling. Data were obtained using a questionnaire distributed to 100 respondents. Consumer data were analyzed using a binary logistic regression model with SPSS software. The results of the study stated that the service, product, price, and maintenance variables affected the satisfaction of the Muslimah Salon consumer service, while the comfort variable was not affected. Therefore, Nafisa Salon Muslimah can provide offline services by implementing strict health protocols and home services, selling care products online through e-commerce during the Covid-19 pandemic.

Importance-Performance Analysis: Upaya Peningkatan Kualitas Layanan Dina Lusianti; Mia Ajeng Alifiana
JURNAL ILMIAH MANAJEMEN & BISNIS Vol 19, No 2 (2018): Oktober - Maret
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

Service quality, although intangible, remains crucial, so this study aims to find out student satisfaction index numbers and attributes that need to be followed up to improve the quality of service. The sample of 337 students from the Faculty of Economics and Business, Universitas Maria Kudus who were still active. The method used is the Importance-Performance Analysis approach. The results of this study prove that students have felt satisfied with the services provided.

PENGARUH FAKTOR SOSIAL, PERSONAL, PSIKOLOGI, DAN BUDAYA TERHADAP KEPUTUSAN MEMILIH SEKOLAH MENENGAH ATAS NEGERI 1 TAHUNAN JEPARA Nurul Rizka Arumsari; Indah Dwi Prasetyaningrum; Dina Lusianti
SEGMEN Jurnal Manajemen dan Bisnis Vol 15, No 1 (2019): SEGMEN - Jurnal Manajemen dan Bisnis
Publisher : FE Program Studi Manajemen

Faktor-faktor yang mempengaruhi keputusan memilih sekolah merupakan tujuan dari penelitian ini. Metode pengumpulan data dengan menggunakan metode survei yaitu kuesioner. Populasi penelitian adalah siswa kelas 1 Sekolah Menengah Atas Negeri I Tahunan Jepara dengan jumlah 352 responden, dan dengan menggunakan rumus Slovin berdasarkan metode proposional random sampling didapatkan sampel sejumlah 187 responden. Pengujian hipotesis dilakukan dengan metode analisis regresi berganda yang menghasilkan temuan bahwa faktor sosial, personal, psikologi, dan budaya berpengaruh signifikan terhadap keputusan memilih sekolah di SMA Negeri I Tahunan Jepara. Kata Kunci: faktor sosial, personal, psikologi, budaya, keputusan memilih sekolah

KINERJA UMKM TENANT INKUBATOR BISNIS UNIVERSITAS MURIA KUDUS BERDASARKAN IMPLEMENTASI E-MARKETING Mochamad Edris; Ag Sunarno Handoyo; Dina Lusianti
Prosiding SNATIF 2017: Prosiding Seminar Nasional Teknologi dan informatika (BUKU 1)
Publisher : Prosiding SNATIF

Show Abstract | Download Original | Original Source | Check in Google Scholar

Dengan berkembangnya kemajuan teknologi dan informasi membawa paradigma tersendiri bagi konsep pemasaran. Kini pemasaran bersinergi dengan pemanfaatan teknologi dan informasi dalam konsep Pemasaran Elektronik (E-Marketing). E-Marketing ini dapat mempermudah akses antara para pelaku pemasaran, yakni perusahaan, pemasar, pelanggan dan mitra bisnis yang lainnya. E-Marketing dapat difungsikan guna memperkenalkan produk yang tidak hanya pada lokal daerah tapi juga skala nasional bahkan internasional. E-Marketing juga berperan sebagai pembentuk nilai keunggulan bersaing. Objek penelitian ini adalah 25 UMKM sebagai tenant inkubator bisnis Universitas Muria Kudus. Sebanyak 8 buah UMKM bergerak pada jenis industri makanan dan minuman, 8 buah konveksi pakaian, dan masing-masing 3 buah UMKM pada konveksi bordir, konveksi jilbab, dan konveksi tas. Penelitian ini akan menilai kinerja UMKM tenant inkubator Universitas Muria Kudus berdasarkan implementasi E-Marketing. Sehingga akan nampak berapa UMKM yang telah melaksanakan E-Marketing, bagaimana pemanfaatan dan penggunaan media sosial dan uji beda sebelum dan sesudah kegiatan E-Marketing didayagunakan.Kata kunci : E-Marketing, media sosial, UMKM

ANALISIS POTENSI RISIKO POSTUR KERJA PEMBATIK PADA UMKM MURIA BATIK KUDUS Mia Ajeng Alifiana; Akh. Sokhibi; Dina Lusianti
JURNAL REKAYASA SISTEM INDUSTRI Vol 6 No 2 (2021): (Mei 2021)
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jrsi.v6i2.3665

One of the non-object cultural heritages owned by the Indonesian people is batik. Batik is a typical Indonesian cloth spread throughout the archipelago. The process of making batik is mostly still traditional, starting from the process of making patterns on the mori cloth to the process of preparing the cloth, giving patterns, nglowong / canting, isen-isen, nembok, first coloring / medel, ngerok, mbironi stage, second coloring / greeting , nglorod and washing batik. In this batik-making process, the batik workers work continuously with a detailed type of work and the work posture of the batik is on a chair that is not designed with the dimensions of the body of the batik maker. This is if the work posture is not improved, it creates a potential risk of muscle fatigue or musculoskeletal disorder. The method used in this research is quantative. The data taken in this study is the data on the size of the batik work posture when sitting on a chair. Then the data is analyzed using the REBA (Rapid Entire Body Assessment) method using ergofellow software to determine the risk of work posture. The result of this research is the potential risk of the work position of Muria Batik Kudus UMKM batik makers with the REBA method resulting in a score of 9 (Nine), which means that they have risk criteria at a high level. The potential risk that is at a high level should immediately improve the work posture of the batik which is supported by changes in work facilities. Batik makers who have the potential for high levels of risk can result in muscle fatigue in certain parts of the body and decreased levels of productivity.

The Evaluation of The Parameter Consumer Purchase Intention Towards Green Products Small Medium Enterprises (SMES) During the Covid-19 Pandemic (Case Study of Consumer in Kudus) Mokhamad Arwani; Mawar Anggraeni; Dina Lusianti; Dhaifina Idznitia A. Naimi
Journal of Multidisciplinary Academic Vol 5, No 3 (2021): Science, Engineering and Social Science Series (New Update: With DOI index)
Publisher : Penerbit Kemala Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

A green product is intended to have as little environmental impact as possible, both during its whole life cycle, and after it is no longer in use. Typically, a green product has two primary goals, including waste reduction and resource efficiency maximization. This study aimed to analyse the religiosity of customer purchasing intentions and the theory of knowledge in behaviour planned on a green product. For this study, 150 SMEs of green products SMES in Kudus, Central Java, were taken as sampled. Path analysis using SEM was used in this study. The findings are intended to be able to assess the purchase intention of green products, therefore making a beneficial contribution to spreading awareness of the use of environmentally friendly green products.

Analisis Postur Kerja Pada Operator Packaging UKM Sirup Yogas Kudus Akh Sokhibi; Mia Ajeng Alfiana; Dina Lusianti; Andika Wisnujati
Quantum Teknika : Jurnal Teknik Mesin Terapan Vol 1, No 2 (2020): April
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jqt.010212

Co-Authors 'Ula, Ahmad Nilnal Munachifdlil Adhie Prayogo Ag Sunarno Handoyo Agung Prihandono Agung Subono Aji Setiyanto Akh Sokhibi Alfiana, Mia Ajeng Alifiana, Mia Ajeng Alya Zakiatunafisah Andre Tri Saputra Andri Irawan Anggraini Anggun Annisya Lutfi Septanti Annisya Septanti Arumsari, Nurul Rizka Asri, Vikha Indira Aura, Muhammad Budiarti, Enggita Dennyca Hendriyanto Dewandari, Delvia Tri Dhaifina Idznitia A. Naimi Dhaifina Idznitia Apriyani Naimi Dian Wismar’ein Etni Marliana Fachrunnisa, Olivia Faridhatun Faidah Faza Aurellia Himayani Gilang Puspita Rini Hendriyanto, Dennyca Holyness Nurdin Singadimedja Ibnu Khajar Indah Dwi Prasetyaningrum Indra Lina Putra Iwan Suroso Kertati Sumekar Krisnanda Krisnanda Mamik Indaryani Mamik Indaryani Manasika, Novia Arina Marka, Mira Mawar Anggraeni Mia Ajeng Alfiana Mira Meilia Marka Mochamad Edris Mokhamad Arwani Mu'amar Fiqri Alazhar Muhammad Julian Khanafi Muhammad Nasrullah Mukhamad Nurkamid Mutamimah Mutamimah Nita Andriyani Budiman Ni’am, Infijarun Noor Indah Rahmawati Noor Rahmawati Nurmawati, Diani Nurzahroh Lailyah Olivia Fachrunnisa Primahutami, Andisti Puspanisa Putri, Shintania Camila Ratih Nindyasari Rhealin Hening Karatri Rina Amalia Putri Rina Rofiqoh, Lela Santoso, Ignatius Hari Sa’adah, Nailis Septanti, Annisya Setiyanto, Aji Setyawan, Rai Shynes Firda Siyamah, Nur Yatus Sokhibi, Akh Sokhibi, Akh. Sri Mulyani Sudarsono Sudarsono Sudarsono Supriyono Supriyono Sutono Ulva Rizky Mulyani Vikha Indira Asri Wandira, Crisma Devina Widodo Widodo Widyadhana Nadia Putri Wismar'ein, Dian Wisuda, Nova Laili Yasin, Rozaq Muhammad Yuniar Rahma Adisti Yunita Lestari Yusof, Rushami Zien Yusoff, Rushami Zuliyati Zuliyati

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