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All Journal Ekuitas: Jurnal Pendidikan Ekonomi MUDRA Jurnal Seni Budaya Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan International Journal of Community Service Learning Journal Of Management Science (JMAS) jurnal ilmiah hospitality Jurnal Ilmiah Profesi Pendidikan Enrichment : Journal of Management Jurnal Inovasi Penelitian Berajah Journal Destinesia : Jurnal Hospitaliti dan Pariwisata Publikasi Ilmiah Bidang Pengabdian Kepada Masyarakat (SIKEMAS) Journal of Innovation in Management, Accounting and Business SWARNA Jurnal Ilmiah Hospitality Management Jurnal Abdi Masyarakat Jurnal Ilmiah Pariwisata dan Bisnis Paradoks : Jurnal Ilmu Ekonomi Journal of Business on Hospitality and Tourism Ekuitas Jurnal Pnedidikan Ekonomi SWARNA: Jurnal Pengabdian Kepada Masyarakat E-Amal: Jurnal Pengabdian Kepada Masyarakat Jurnal Ragam Pengabdian

Surya Wijaya, Nyoman

Institut Pariwisata Dan Bisnis Internasional

Author-ID : 1378324

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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The Determinant of Decision to Visit Tourism Destination Wijaya, Nyoman Surya; Sudarmawan, I Wayan Eka; Sukaarnawa, I Gusti Made
Ekuitas: Jurnal Pendidikan Ekonomi Vol 9, No 2 (2021)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v9i2.40452

This study aims to examine how the decision to visit tourists to tourist destinations Tirta Empul Temple Tampaksiring Gianyar Bali. The dependent variable used in this study is the decision to visit, while promotion, destination attributes and place branding are independent variables. The population of the study were visitors who came to the Tirta Empul Temple Tourism Destination, the research sample was 105 people using accidental sampling technique, with a quantitative descriptive approach, using analytical tools. Partial Least Square (PLS) software SmartPLS. The results of the analysis show promotion and destination attributes have a positive and significant effect on place branding with a value of 7.098 and 6.626, respectively, promotion has a positive and insignificant effect on decisions to visit tourist destinations with a value of 1.603, destination attributes have a positive and significant effect on decisions to visit tourist destinations with a value of 1.603. 3,429, place branding has a positive and significant effect on decisions to visit tourist destinations with a value of 4.646, the formation of place branding is more dominantly influenced by destination attributes, and decision making to visit tourist destinations is more dominantly influenced by place branding. Place Branding acts as a full mediator.

Strategi Manajemen Travel Agent Di Sanur Dalam Menghadapi Pandemi Covid 19 I Wayan Eka Sudarmawan; Nyoman Surya Wijaya; Putu Sabda Jayendra
Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan Vol 16, No 3: Al Qalam (Mei 2022)
Publisher : Sekolah Tinggi Ilmu Al-Qur'an (STIQ) Amuntai Kalimantan Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35931/aq.v16i3.986

Akibat pandemi Covid-19 yang terjadi di Indonesia sejak awal tahun 2020, banyak sektor industri yang terpukul salah satunya adalah industri pariwisata. Bali merupakan salah satu provinsi yang paling mengalami keterpurukan akibat pandemi Covid-19 di mana masyarakatnya banyak kehilangan sumber penghasilan yang sebagian besar bergantung pada sektor pariwisata. Akan tetapi, saat pandemi Covid-19 sebagian pelaku usaha pariwisata memilih untuk bertahan di tengah pandemi dengan melakukan berbagai inovasi, hal tersebut dilakukan oleh sebagian pelaku usaha travel agent di kawasan Sanur. Mempertahankan suatu usaha di tengah pandemi bukanlah perkara yang cukup mudah. Oleh sebab itu, diperlukan strategi manajemen khusus oleh pelaku usaha untuk membuat usahanya tetap eksis di berbagai kondisi. Penelitian ini bertujuan untuk mengetahui strategi manajemen 5 P yang dicetuskan oleh Mintzberg, et al. (1995) yang digunakan oleh travel agent di kawasan Sanur untuk bertahan saat pandemi Covid-19. Berdasarkan hasil wawancara yang telah dilakukan, alasan secara umum travel agent di kawasan Sanur yang masih tetap melakukan promosi dan menerapkan strategi untuk bertahan adalah perasaan optimis yang dimiliki oleh pelaku usaha mengenai kebangkitan pariwisata setelah masa pandemi. Dengan demikian, terdapat 10 travel agent dari 46 data travel agent (berdasarkan pada data BPSS) yang tetap menerapkan strategi manajemen yaitu 5 P yaitu plan, ploy, pattern, position, perspective untuk tetap bertahan dalam menghadapi masa pandemi Covid-19.

Kajian Strategi Pemasaran Destinasi Wisata Warisan Budaya Dunia (WBD) Pura Tirta Empul Tampaksiring Gianyar Nyoman Surya Wijaya; I Made Darsana; Ni Wayan Mega Sari Apri Yani
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 10 No. 1 (2022)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v10i1.47855

The fluctuating number of tourist visits tends to decrease from 2020 to 2022. Studying the marketing strategy carried out by the world cultural heritage (WBD) manager of Tirta Empul Temple in Tampaksiring, Gianyar, is fascinating. This study aims to examine the marketing strategy model commonly used to determine the most significant factors influencing tourist visits to these tourist objects, which are leading tourist destinations. This study was designed with a descriptive and analytic approach, namely reviewing and analyzing the marketing strategy model used, then integrated with the results of the policy analysis of the Gianyar Regency Government in developing a marketing strategy for the WBD Pura Tirta Empul Tampaksiring tourist attraction to provide services to tourists. The study and research of the developed model for promotion found that e-commerce is the most potent factor, followed by word of mouth, publications, and advertising. For destination attributes, the most powerful factor influencing tourists to visit is the product of memories, location, available accommodation, ticket prices, and tourist attractions. At the same time, a fun, clean, safe, calm, new places, and a comfortable environment dominated by Place Branding. The most significant factor driving the decision to visit tourists is post-visit evaluation; this cannot be separated from the satisfaction felt after a previous visit. There are still differences in understanding in implementing the rules between the management, namely the Gianyar Regional Government as the first party and Pekraman Village as the second party, which can affect the quality of service and the level of tourist visits.

PENINGKATAN KEMAMPUAN PENGELOLA DESA WISATA TINGGAN KECAMATAN PETANG KABUPATEN BADUNG I Wayan Pantiyasa; Moh. Agus Sutiarso; I Nyoman Arto Suprapto; Nyoman Surya Wijaya
Jurnal Ilmiah Hospitality Vol 11 No 1: Juni, 2022 (Sepcial Issue)
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jih.v11i1.1682

Program pengabdian masyarakat ini berlokasi di desa Pelaga, kecamatan Petang, kabupaten Badung, dengan sasaran mitra adalah Kelompok Sadar Wisata (Pokdarwis) Desa Wisata Tinggan. Permasalahan yang dihadapi mitra adalah lemahnya kemampuan teknik memandu wisata, dan pengelolaan desa wisata khususnya administrasi keuangan, serta belum dimilikinya pengetahuan komprehensif tentang CHSE di era new normal. Solusi yang akan dilakukan adalah dengan: 1) memberikan pelatihan pemanduan wisata, 2) pelatihan dan pendampingan tata laksana administrasi keuangan, 3) sosialisasi dan pendampingan CHSE. Pelaksanaan kegiatan pelatihan memandu wisata diikuti secara antusias oleh anggota Pokdarwis. Menurut penilaian wisatawan, dari kegiatan praktik memandu tersebut diperoleh hasil bahwa anggota Pokdarwis yang melaksanakan pemanduan telah menguasai teknik memandu dengan baik. Pada kegiatan evaluasi ini diperoleh hasil bahwa peserta pelatihan pembukuan sederhana usaha wisata perdesaan ini juga mudah memahami materi yang diberikan. Sedangkan pada kegiatan sosialisasi protokol kesehatan dan pengetahuan tentang CHSE terhadap anggota Pokdarwis diperoleh respon yang sangat baik. Dari kegiatan yang telah dilakukan diperoleh hasil bahwa terjadi peningkatan pengetahuan dan keterampilan anggota Pokdarwis Desa Wisata Tinggan dalam mengelola usaha pariwisata perdesaan yang berbasis agro-ekowisata, terutama dalam memandu wisatawan, tata laksana pembukuan, dan penerapan CHSE di desa wisata Tinggan

Pengaruh Kualitas Pelayanan dan Persepsi Harga Terhadap Kepuasan dan Niat Berkunjung Kembali Pada The Sila’s Agrotourism Putu Laksmita Dewi Rahmayanti; I Wayan Suartina; Nyoman Surya Wijaya; Miko Andi Wardana; Komang Sumerta; Ni Nyoman Kerti Yasa
Journal of Innovation in Management, Accounting and Business Vol. 1 No. 2 (2022)
Publisher : Papanda Publisher

Covid-19 has had a major impact on the tourism sector. It is difficult for foreign tourists to enter Bali due to strict government regulations in an effort to prevent the spread of Covid-19. Therefore, Bali is currently very dependent on the visit of domestic tourists. The SILA'S Agrotourism is one of the tourist destinations in Bali that has been around for a long time, and has a potential tourist attraction and is able to attract tourist visits, especially domestic tourists. However, currently it is not optimally able to attract tourist visits, because many new tourist attractions have begun to emerge. This study aims to explain the effect of service quality on satisfaction and intention to revisit at The SILA'S Agrotourism. The type of research used is associative research, with sampling using non-probability techniques with purposive sampling method, on respondents who are tourist visitors to The SILA'S Agrotourism. Quantitative data analysis technique uses Structural Equation Model Partial Least Square (SEM-PLS) analysis with SmartPLS 3.0 software. The results of this study provide several conclusions that the overall hypothesis formulation has a significant effect, service quality has a positive and significant effect on satisfaction, service quality has a positive and significant effect on revisit intentions, and satisfaction has a positive and significant effect on revisit intentions.

AKSELERASI PENETAPAN STANDAR KOMPETENSI SUMBER DAYA MANUSIA (SDM) KEPARIWISATAAN UNTUK MENGHADAPI ERA MEA YANG SEDANG BERGULIR I Made Darsana; Nyoman Surya Wijaya
Jurnal Ilmiah Hospitality Management Vol 7 No 1 (2016)
Publisher : Institut Pariwisata dan Bisnis Internasional

Tourism has very important role to face AEC era, which began in 2015. Indonesia has had an agreement to ratify the globalization of labor markets through the WTO since 1994 and in 1999 declared himself in G20 membership. Many foreign investors invest their shares in Bali, it makes local people less motivated to open the field of employment. It urged a challenge for tourism human resourcse in Bali. Certification of competence for tourism human resources to face AEC is very important and essential. Tourism competency certification program that has been created by the government should be utilized maximally either by assessors in tourism or tourism human resources in Bali. The position of top managers at star-rated hotels in Bali which has been widely taken by foreign human resources, will be taken over by local tourism human resources in Baliwhich have the compentecy certification. It will be happened if the human resorces competency meets the criteria of competence that requisited by the management.

DAMPAK KEBIJAKAN PEMERINTAH TENTANG SURAT EDARAN MENTERI PENDAYAGUNAAN APARATUR NEGARA DAN REFORMASI BIROKRASI NO 11 TAHUN 2014 TERHADAP MINAT BERKARIR DI BIDANG PERHOTELAN (Studi Kasus Mahasiswa Sekolah Tinggi Pariwisata Bali Internasional) Ni Wayan Rena Mariani; Firlie Lanovia; Ni Komang Nariani; Nyoman Surya Wijaya; I Gusti Made Sukaarnawa
Jurnal Ilmiah Hospitality Management Vol 6 No 1 (2015)
Publisher : Institut Pariwisata dan Bisnis Internasional

Policy of Government through Circular Minister of Administrative and Beraucratic Reform No. 11/2014 contains a ban on the whole range of civil state apparatus governance activities outside government agencies apply from Desember 1, 2014 alarmed hospitality businesses. Chariman of the Indonesian Hotel and Restaurant Association (IHRA) Wiryanti Sukamdani recognize this policy has had an impact on revenue of the hotel. If the hotel continued to decline, will possibly be happen of Termination of Employment.Employment synonymous with career opportunities. Orientation of hospitality students can be ascertained by majoriy is looking for a job after graduation, when the availiability of jobs in particular field is getting narrower, it is fear will affect the interest of students for career in th hospitality field. This research aims to examine and analyze empirically the effect of the impact of government policy through Circular Letter of Minister of PAN and RB no. 11 of 2014 on the prohibiton of carrying out activities for government personnel outside the government agencies against the interest of student majoring in hospitality School of Tourism Bali International for career in the field of hospitality.Result of the research concludes that impact of government policy on Circular Letter of Minister of PAN and RB no 11 of 2014 negatively affect the interests of student for career in the hospitality field is not proven true, in this case indicates that the interests of students the School of Tourism Bali International (STPBI) for career in the hospitality affected bu the impact of government policies is significantly positive

ANALISIS DAMPAK PERATURAN DAERAH NO. 2 TAHUN 2015 TENTANG LARANGAN BAGI PEDAGANG KAKI LIMA (PKL) UNTUK BERJUALAN DI TAMAN KOTA DAN TEMPAT UMUM SERTA DAMPAKNYA TERHADAP MINAT WISATAWAN LOKAL UNTUK BERKUNJUNG KE LAPANGAN PUPUTAN BADUNG DI DENPASAR Nyoman Surya Wijaya; I Wayan Eka Sudarmawan; I Gusti Made Sukaarnawa
Jurnal Ilmiah Hospitality Management Vol 8 No 2 (2018)
Publisher : Institut Pariwisata dan Bisnis Internasional

ABSTRACTPuputan Badung Park is a green open space located in the centre of Denpasar. The presence of street vendors (PKL) in Puputan Badung Park becomes a particular attraction for local tourists visiting or doing their leisure activity. However, the existence of street vendors sometimes becomes dilemma for the city government. This street vendors sometimes cause pros and cons between citizens and officers. To anticipate this situation, Denpasar city government issued a regulation. This research aims to assess and analyze empirically the impact of the Local Regulation â€œPERDAâ€ No. 2 Year 2015 of the sellingâ€™s prohibition for street vendors (PKL) in city park and in public places towards the interest of local tourists visiting Puputan Badung Park. This research is using positivism paradigm with quantitative data analysis. The X variable is the impact of local regulation â€œPERDAâ€ No.2 Year 2015, and the Y variable is the local tourist interest visiting Puputan Badung Park. The result shows the relation between X and Y with a significance level of 0.008. The value of X and Y also shows a low value of 0.265Â Keywords: Local Regulation â€œPERDAâ€ No. 2 Year 2015, Interests, Puputan Badung Park

EKSISTENSI PRODUK PIS BOLONG SEBAGAI MEDIA EDUKASI RELIGIUSITAS BUDAYA BALI BAGI WISATAWAN DI DESA KAMASAN, KLUNGKUNG Putu Sabda Jayendra; I Wayan Eka Sudarmawan; Nyoman Surya Wijaya
Jurnal Ilmiah Hospitality Management Vol 9 No 2 (2019)
Publisher : Institut Pariwisata dan Bisnis Internasional

Pis Bolong or uang kepeng is one of the cultural products that have religious values â€‹â€‹in Bali. Hindus in Bali use pis bolong as a means of ceremonies and upakara in carrying out their religious ritual activities. Pis bolong has high religious, philosophical, historical and aesthetic values, so that it becomes one of the mainstay cultural products of Kamasan Village, Klungkung which is an attraction for foreign tourists. The rare phenomenon of pis bolong, besides its expensive price due to its scarcity, and the emergence of massive imitation holes which also contribute to its existence in the world of tourism. The feared impact is also a decrease in the understanding of foreign tourists about sacred and religious Balinese culture inspired by Hindu values. In this case, the pis bolong industry in Kamasan Village, Klungkung District, Klungkung Regency, Bali has a role as a media in educating tourists, especially foreign tourists about the religiosity of Balinese culture.

Community base tourism untuk menunjang pariwisata berkelanjutan di kawasan desa wisata taro, tegallalang, gianyar bali Nyoman Surya Wijaya; I Wayan Eka Sudarmawan; I Gusti Made Sukaarnawa
Jurnal Ilmiah Hospitality Management Vol 11 No 2 (2021)
Publisher : Institut Pariwisata dan Bisnis Internasional

Pengembangan desa wisata membutuhkan partisipasi masyarakat lokal dalam keseluruhan tahap pengembangan mulai tahap perencanaan, implementasi, dan pengawasan. Akan tetapi, dalam realitas sering terjadi pengabaian partisipasi masyarakat. Penelitian ini bertujuan mengkaji keterlibatan masyarakat lokal dalam menunjang keberlanjutan dan pengembangan Desa Wisata Taro. Penelitian dalam tulisan ini dilakukan di desa wisata Taro Kabupaten Gianyar, Bali. Pengumpulan data dilakukan dengan studi literatur, wawancara mendalam dan observasi non-partisipan. Metode analisis yang digunakan adalah analisis deskriptif. Tulisan ini menunjukkan bahwa pengembangan desa wisata di Taro masih dapat dikembangkan mengingat Taro masih memiliki potensi wisata yang sangat memungkinkan untuk lebih dikembangkan.

Co-Authors A. A. Ayu Arun Suwi Arianty Arianty, A. A. Ayu Arun Suwi Bagus Putu Wahyu Nirmala Deden Ismail Denok Lestari Firlie Lanovia Gede, Yoga Kharisma Pradana I Gst Ayu Melistyari Dewi I Gusti Ayu Eka Suwintari I Gusti Made Sukaarnawa I Ketut Hery Kosala I Ketut Wira Parta I Made Agus Dwika Yadnya Ambara Saputra I Made Budiarsa I Made Darsana I Made Darsana I Made Darsana I Nyoman Gede Astina I Nyoman Sudiarta I Wayan Eka Mahendra I Wayan Eka Sudarmawan I Wayan Suartina Ida Bagus Made Wiyasha Intania Cahaya Sari Kadek Agus Wira Antara Kadek Ayu Ekasani Kadek Fricilya Aryantika Kadek Wiwik Handayani Ketut Purnaya, I Gusti Komang Sumerta Komang Sumerta Komang Trisna Pratiwi Arcana Komang Trisna Pratiwi Arcana Laksmita Dewi Rahmayanti, Putu Luh Made Saksiari Made Darsana, I Miko Andi , Wardana Miko Andi Wardana Miko Andi Wardana Moh Agus Sutiarso Nengah Dasi Astawa, I Nengah Landra Ni Kadek Bella Milena Ni Komang Nariani Ni Made Dwila Santi Ni Nyoman Kerti Yasa Ni Putu Eka Yuliantari Ni Putu Herni Susanti Ni Wayan Mega Sari Apri Yani, Ni Wayan Mega Ni Wayan Rena Mariani Nirmala, Bagus Wahyu Pantiyasa, I Wayan Parwati, Komang Shanty Muni Pratama, I Putu Agus Putu Eka Wirawan Putu Laksmita Dewi Rahmayanti Putu Laksmita Dewi Rahmayanti Putu Sabda Jayendra Rahmayanti, Putu Laksmita Dewi Ronald N Girsang Semara, I Made Trisna Sharon Charmelita Budiarto Sudarmawan, I Wayan Eka Sudiarta, Nyoman Sukaarnawa, I Gusti Made Suprapto, Nyoman Arto Syahnur Said Tommy Ferdian Utik Kuntariati Wardana Miko Andi Wardana, Miko Andi Widhyadanta, I Gede Dirga Surya Arya Yoga Yuniadi

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