Online video market in South Korea - statistics & facts
As the South Korean Netflix show “Squid Game” is taking the world by storm with its second season, easy accessibility has made watching online videos part of the everyday routine of most South Koreans. The usage rate of online video services in South Korea has risen during recent years reaching the majority of South Korean consumers. South Korea has some domestic video-on-demand services, such as Tving and Wavve who plan to merge. Despite this, the popularity of global market leader YouTube, and for SVoD services, Netflix was high. As the online video streaming market is growing, Korea and Korean content have become itself a source of inspiration and oftentimes get turned into new series and movies.
