Data provided by Statista Market Insights are estimates.
Subscription-based Video-on-Demand services (Subscription-VoD or SVoD), e.g. Netflix and Amazon Prime Video, offer unlimited access to their content libraries for a monthly subscription fee. Movies and TV series can be streamed to various supported connected devices. The SVoD market does not include ad-supported services, pay-per-view offerings or services that require a pay-TV subscription (e.g. HBO Go).
From the selected regions, the ranking by number of users in the 'Video Streaming (SVoD)' segment of the digital media market is led by China with ****** million users and is followed by India (***** million users). In contrast, the ranking is trailed by Cambodia with **** million users, recording a difference of ***** million users to China.
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Statista. (January 3, 2024). Number of subscription video-on-demand (SVOD) users in the Asia-Pacific region in 2023, by country or territory (in millions) [Graph]. In Statista. Retrieved May 08, 2026, from https://www.statista.com/forecasts/1269134/apac-video-streaming-svod-users-by-country/
Statista. "Number of subscription video-on-demand (SVOD) users in the Asia-Pacific region in 2023, by country or territory (in millions)." Chart. January 3, 2024. Statista. Accessed May 08, 2026. https://www.statista.com/forecasts/1269134/apac-video-streaming-svod-users-by-country/
Statista. (2024). Number of subscription video-on-demand (SVOD) users in the Asia-Pacific region in 2023, by country or territory (in millions). Statista. Statista Inc.. Accessed: May 08, 2026. https://www.statista.com/forecasts/1269134/apac-video-streaming-svod-users-by-country/
Statista. "Number of Subscription Video-on-demand (Svod) Users in The Asia-pacific Region in 2023, by Country or Territory (in Millions)." Statista, Statista Inc., 3 Jan 2024, https://www.statista.com/forecasts/1269134/apac-video-streaming-svod-users-by-country/
Statista, Number of subscription video-on-demand (SVOD) users in the Asia-Pacific region in 2023, by country or territory (in millions) Statista, https://www.statista.com/forecasts/1269134/apac-video-streaming-svod-users-by-country/ (last visited May 08, 2026)
Number of subscription video-on-demand (SVOD) users in the Asia-Pacific region in 2023, by country or territory (in millions) [Graph], Statista, January 3, 2024. [Online]. Available: https://www.statista.com/forecasts/1269134/apac-video-streaming-svod-users-by-country/
