Geox worldwide revenues 2023, by product

In 2023, the revenue of the Italian fashion company Geox stemming from footwear registered a value of approximately 647 million euros, accounting for around 90 percent of the company’s total revenue. The remaining 10 percent originated from the company’s apparel line. The company’s revenue was registered at 720 million euros in 2023. 

 Geox: Italian footwear 

Founded in Italy in 1995, Geox designs, produces and distributes Geox-brand footwear and apparel. Its main feature is the use of innovative and technological solutions that guarantee comfortable and fashionable products. The company became very popular due to its patent and advertising campaign “the shoe that breathes”. Due to its success, the company expanded its business outside of Italy and counts over five thousand employees and 454 single-brand Directly Operated Stores (DOS) worldwide.

 Europe as main market 

  Thanks to an extensive network of stores, Geox distributes its products worldwide. Despite a gradual expansion in America and in Asia, the company’s main market remains Europe. In fact, Geox’ sales in Europe (Austria, Benelux, France, Germany, Great Britain, Iberian Peninsula, Scandinavia, and Switzerland) amounted to approximately 305 million euros in 2023. In the same year, sales in Italy reached over 200 million euros. Thus, the two markets combined accounted for over 70 percent of the company’s sales worldwide.