Gross Merchandise Volume (GMV) growth of BigCommerce's online stores during Cyber Week in 2024

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Release date

December 2024

Region

Worldwide

Survey time period

November 28 to December 2, 2024

Supplementary notes

Growth compared to Cyber Week of the previous year

Citation formats

BigCommerce GMV growth during Cyber Week 2024

Published by
Yihan Ma,
Nov 28, 2025

In 2024, merchants using BigCommerce software generated ** percent growth of their gross merchandise volume (GMV) during Cyber Week. Thanksgiving had the highest impact, with a ** percent increase in the value of products sold that day worldwide. 

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