Current and future implementation of Apple Pay in e-commerce in selected industries in February 2022 and January 2024, with the forecast for 2024 made in 2022
Characteristic
Currently accepted (as of January 2024)
Currently accepted (as of February 2022)
Plan to accept within two years (as of February 2022)
No plans to accept within two years (as of February 2022)
Third-party panelists worldwide; Commerce professionals that held a director or higher leadership role; Professionals from B2B, B2C, and B2B2C companies across North America, Latin America, Asia Pacific, Japan, and Europe
Method of interview
Online panel
Supplementary notes
Percentage points missing to or exceeding 100 percent are probably due to rounding.
The source adds that respondents did not provide information on the exact number of respondents per country.
Citation formats
Apple Pay acceptance by e-commerce vendors between 2022 and 2024, by industry
Predictions were that more than **** out of 10 e-commerce vendors in health and beauty offer Apple Pay on their website come 2024. This is according to a survey held in early 2022, asking e-commerce professionals on which payment method they are already offering and which ones they hope to either add or not add in the future. By ************, restaurants were most likely to offer Apple Pay. The industry that was least interested in Apple Pay - both in 2022 and in 2024 - was the pharmaceutical industry.
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Salesforce Research, & Tableau Software. (February 7, 2024). Current and future implementation of Apple Pay in e-commerce in selected industries in February 2022 and January 2024, with the forecast for 2024 made in 2022 [Graph]. In Statista. Retrieved May 08, 2026, from https://www.statista.com/statistics/1410683/implementation-plans-of-apple-pay-by-industry/
Salesforce Research, und Tableau Software. "Current and future implementation of Apple Pay in e-commerce in selected industries in February 2022 and January 2024, with the forecast for 2024 made in 2022." Chart. February 7, 2024. Statista. Accessed May 08, 2026. https://www.statista.com/statistics/1410683/implementation-plans-of-apple-pay-by-industry/
Salesforce Research, Tableau Software. (2024). Current and future implementation of Apple Pay in e-commerce in selected industries in February 2022 and January 2024, with the forecast for 2024 made in 2022. Statista. Statista Inc.. Accessed: May 08, 2026. https://www.statista.com/statistics/1410683/implementation-plans-of-apple-pay-by-industry/
Salesforce Research, and Tableau Software. "Current and Future Implementation of Apple Pay in E-commerce in Selected Industries in February 2022 and January 2024, with The Forecast for 2024 Made in 2022." Statista, Statista Inc., 7 Feb 2024, https://www.statista.com/statistics/1410683/implementation-plans-of-apple-pay-by-industry/
Salesforce Research & Tableau Software, Current and future implementation of Apple Pay in e-commerce in selected industries in February 2022 and January 2024, with the forecast for 2024 made in 2022 Statista, https://www.statista.com/statistics/1410683/implementation-plans-of-apple-pay-by-industry/ (last visited May 08, 2026)
Current and future implementation of Apple Pay in e-commerce in selected industries in February 2022 and January 2024, with the forecast for 2024 made in 2022 [Graph], Salesforce Research, & Tableau Software, February 7, 2024. [Online]. Available: https://www.statista.com/statistics/1410683/implementation-plans-of-apple-pay-by-industry/
