According to a survey about internet usage in Saudi Arabia, about ** percent of the respondents in the kingdom used social media for brand research purposes in the third quarter of 2024. Social networks were used for brand research by around ** percent of the respondents that quarter.
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DataReportal, & We Are Social, & Meltwater. (March 3, 2025). Use of social media for brand research in Saudi Arabia in the 3rd quarter of 2024 [Graph]. In Statista. Retrieved May 09, 2026, from https://www.statista.com/statistics/1394139/saudi-arabia-use-of-social-media-for-brand-research/
DataReportal, und We Are Social, und Meltwater. "Use of social media for brand research in Saudi Arabia in the 3rd quarter of 2024." Chart. March 3, 2025. Statista. Accessed May 09, 2026. https://www.statista.com/statistics/1394139/saudi-arabia-use-of-social-media-for-brand-research/
DataReportal, We Are Social, Meltwater. (2025). Use of social media for brand research in Saudi Arabia in the 3rd quarter of 2024. Statista. Statista Inc.. Accessed: May 09, 2026. https://www.statista.com/statistics/1394139/saudi-arabia-use-of-social-media-for-brand-research/
DataReportal, and We Are Social, and Meltwater. "Use of Social Media for Brand Research in Saudi Arabia in The 3rd Quarter of 2024." Statista, Statista Inc., 3 Mar 2025, https://www.statista.com/statistics/1394139/saudi-arabia-use-of-social-media-for-brand-research/
DataReportal & We Are Social & Meltwater, Use of social media for brand research in Saudi Arabia in the 3rd quarter of 2024 Statista, https://www.statista.com/statistics/1394139/saudi-arabia-use-of-social-media-for-brand-research/ (last visited May 09, 2026)
Use of social media for brand research in Saudi Arabia in the 3rd quarter of 2024 [Graph], DataReportal, & We Are Social, & Meltwater, March 3, 2025. [Online]. Available: https://www.statista.com/statistics/1394139/saudi-arabia-use-of-social-media-for-brand-research/