Leading sales channels of fast-moving consumer goods (FMCG) in Thailand in 4th quarter 2024, by market share

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Release date

March 2025

Region

Thailand

Survey time period

Q4 2024

Citation formats

Major FMCG sales channels Thailand Q4 2024, by market share

Published by Statista Research Department, Nov 25, 2025

In the fourth quarter of 2024, provision stores held the highest market share of ** percent of Thailand's fast-moving consumer goods (FMCG) sector. In comparison, direct sales and ************** were the least popular selling channels for FMCG goods.

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Topics

Retail sector in ThailandE-commerce in ThailandFood retail industry in ThailandRetail shopping behavior in ThailandSocial commerce in Thailand
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