Attack rate at core touchpoints across the online customer journey as of December 2023

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Release date

April 2024

Region

Worldwide

Survey time period

January to December 2023

Special properties

based on LexisNexis Digital Identity Network, wider industry metrics may vary

Supplementary notes

North America includes the U.S. and Canada. Mexico is included in the LATAM regional analysis.

Attacks in the Digital Identity Network are split by human-initiated attacks, which typically return full digital identity profiling data relating to individual events, and high velocity automated bot attacks.

Citation formats

Attack rate at touchpoints across online costumer journey 2023

Published by Statista Research Department, Feb 2, 2026

As of December 2023, the attack rate for new account creations on desktop devices as a core touchpoint across the online customer journey was **** percent. Additionally, payments on desktop devices had an attack rate of **** percent in the same measured time frame. Logins on mobile apps had the lowest attack rate, *** percent. Other, additional high risk touchpoints in the customer journey included password resets, details change, ad listings, and money transfers.

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