In 2024, almost ** million foreign tourists from Asia and the Pacific region visited Thailand, making it the leading source market of international visitor arrivals into the country. This was followed by European tourists, with a total of over seven million visitors. During that year, there were about **** million international visitors in Thailand.
Thailand’s main economic driver
Tourism has a considerable economic impact on the country. In the past years, the COVID-19 pandemic heavily affected the tourism industry. However, Thailand's tourist economy has been recovering steadily since the country allowed international tourist arrivals again in 2022. In 2024, the total tourism revenue generated by international tourist arrivals in Thailand exceeded *********** billion Thai baht on a monthly basis, resulting in a revenue of over one trillion Thai baht for the entire year. Bangkok and the southern part of Thailand were the leading provinces in terms of the tourism revenue generated from foreign visitors, with over ************ billion Thai baht. Almost seven hundred billion Thai baht was generated from foreign tourists in the southern part of Thailand and Bangkok, making them the top regions for tourism revenue generation.
International air travel into Thailand
Since Thailand reopened its borders to tourists, the aviation industry has been recovering. The number of international flights arriving in Thailand has increased significantly since 2021. In 2024, over ** million international visitors passed through Suvarnabhumi Airport, the leading Thai airport for inbound travel.
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Ministry of Tourism and Sports (Thailand). (January 6, 2025). Number of foreign tourists in Thailand in 2024, by region of origin (in 1,000s) [Graph]. In Statista. Retrieved May 09, 2026, from https://www.statista.com/statistics/1140117/thailand-number-of-tourists-by-region-of-origin/
Ministry of Tourism and Sports (Thailand). "Number of foreign tourists in Thailand in 2024, by region of origin (in 1,000s)." Chart. January 6, 2025. Statista. Accessed May 09, 2026. https://www.statista.com/statistics/1140117/thailand-number-of-tourists-by-region-of-origin/
Ministry of Tourism and Sports (Thailand). (2025). Number of foreign tourists in Thailand in 2024, by region of origin (in 1,000s). Statista. Statista Inc.. Accessed: May 09, 2026. https://www.statista.com/statistics/1140117/thailand-number-of-tourists-by-region-of-origin/
Ministry of Tourism and Sports (Thailand). "Number of Foreign Tourists in Thailand in 2024, by Region of Origin (in 1,000s)." Statista, Statista Inc., 6 Jan 2025, https://www.statista.com/statistics/1140117/thailand-number-of-tourists-by-region-of-origin/
Ministry of Tourism and Sports (Thailand), Number of foreign tourists in Thailand in 2024, by region of origin (in 1,000s) Statista, https://www.statista.com/statistics/1140117/thailand-number-of-tourists-by-region-of-origin/ (last visited May 09, 2026)
Number of foreign tourists in Thailand in 2024, by region of origin (in 1,000s) [Graph], Ministry of Tourism and Sports (Thailand), January 6, 2025. [Online]. Available: https://www.statista.com/statistics/1140117/thailand-number-of-tourists-by-region-of-origin/