Introducing AR to clients requires a thoughtful approach, the things I found helpful were, 1. Don't define! Demonstrate live If you start explaining how AR works and how to use AR, it doesn't make sense for a new person. You can show them the product demo or previous applications you made. 2. Clarify what AR can do. This is crucial while dealing with clients, seting boundaries what you can do and cannot. There are limitations in AR that you should mention them beforehand. ( It's not fully immersive like VR and it has limited tracking, compatibility) 3. Prove them! Ask their requirements and their need for technology. Do a small prototype to prove the product fit, it creates a lasting impression.

o introduce AR to clients unfamiliar with it: Explain Simply – Use real-world examples. Set Expectations – Highlight limitations like tracking accuracy and device compatibility. Show Business Value – Connect AR to their needs (e.g., marketing, training). Discuss Requirements – Devices, WebAR vs. app, and tracking methods. Provide a Demo – Let them experience AR firsthand.

When introducing Augmented Reality (AR) tools to clients unfamiliar with the technology, it's essential to set realistic expectations. Begin by explaining AR in simple terms, highlighting how it integrates virtual elements into the real world to enhance user experiences. Provide practical examples, such as visualizing products in their own space before purchase. Be transparent about current limitations, like the need for compatible devices and potential technical challenges. Emphasize direct benefits, including increased customer engagement and reduced returns. Offer support and training to help clients become familiar with and effectively use the technology.

Some clients still perceive AR as just entertainment for kids. To overcome this, always have a relevant demo that directly addresses a real problem. Visual demonstrations are far more impactful than words. Understand the client's challenges, current approaches, and desired outcomes to present a meaningful AR solution. Offer a Proof of Concept to the customer. Explain the development tools licensing ,hardware and other costs involved and give overview about the challenges like environment constraints ( lighting), power consumption, effort involved in 3D Asset creation and need for an intuitive design approach.

Absolutely! Managing customer expectations is crucial, especially in AR, VR, and MR, where the technology often seems limitless in theory but has practical constraints. Educating clients on what is feasible and what it takes to achieve their vision is key to building trust. Beyond just showcasing the technology, providing data-driven impact analysis—such as efficiency improvements, cost savings, or user engagement metrics—makes a stronger case for adoption. When clients see tangible benefits rather than just a cool demo, they are more likely to invest and collaborate long-term.