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Thumbnail API Pricing

Start free with 50 credits. Scale as you grow — no hidden fees.

Free

Try the thumbnail API with no commitment.

$0/ month
Start Free
  • 50 credits / month
  • All formats (YouTube, IG, X, Blog, LinkedIn)
  • Saved photo & logo assets
  • WebP & PNG output
  • API access
  • ThumbAPI watermark on output
  • Community support

Creator

For solo creators and small projects.

$19/ month
Get Creator
  • 750 credits / month
  • Watermark-free output
  • All formats & styles
  • Saved photo & logo assets
  • WebP & PNG output
  • API access
  • Email support
Most Popular

Pro

For content teams and automation workflows.

$49/ month
Get Pro
  • 2,500 credits / month
  • 2K quality available
  • Custom reference sets
  • All formats & styles
  • Saved photo & logo assets
  • Priority generation queue
  • Email support

Business

For agencies and high-volume pipelines.

$199/ month
Get Business
  • 10,000 credits / month
  • Everything in Pro
  • Webhook callbacks
  • Dedicated server
  • Team seats
  • 99.9% uptime SLA
  • Priority support + Slack channel

Which plan is right for you?

All plans share the same AI pipeline, the same API surface, and the same output quality. What changes is monthly credits, feature ceilings, and support.

Free — try before you commit

50 credits per month is enough for 5 standard thumbnails. Use it to evaluate output quality on real titles from your channel, blog, or app before switching. No credit card required. Every format and style works. The only limits: watermark on output, and no custom reference sets.

Best for: Testing the API, one-off projects, students, prototypes.

Creator — for solo creators and founders

Watermark removed, all formats and styles unlocked, full API access included. Right size for solo work — a personal YouTube channel publishing 2 to 5 videos per week, a solo blog, or an indie developer embedding ThumbAPI in a small project. Use it visually in Studio (type a title, pick a style, hit generate) or via the API — same credits, same pipeline.

Best for: Solo creators, personal YouTube channels, solo bloggers, indie developers, side projects.

Pro — for automation and high-volume publishing

Popular

The sweet spot on credits-to-output for daily publishing — best per-thumbnail rate at scale, plus a priority queue that keeps batches fast so the time saved compounds. Unlocks the two features that turn ThumbAPI into a repeatable brand system: 2K HD output and Custom Reference Sets — clone your own style at 80 to 100% fidelity. Right for anyone publishing multiple times per day or running automation through n8n, Make, Zapier, or MCP.

Best for: YouTube automation channels, faceless channel operators, high-volume solo creators, indie SaaS running daily blog automation.

Business — for teams and agencies

10,000 credits per month, everything Pro has, plus webhook callbacks, dedicated server, team seats, 99.9% uptime SLA, and a private Slack channel with the ThumbAPI team. Built for teams collaborating on content ops and agencies managing multiple client channels — everyone on the team gets access to the same Studio workspace, saved brand assets, and reference sets.

Best for: Multi-person content teams, agencies with multiple clients, media companies, publishers, high-volume automation.

How credits work

Credits are a single pool per account. Every generation deducts credits based on quality plus any add-ons enabled.

Standard 1K thumbnail10 credits
2K quality (model: "hd", Pro+ only)20 credits
usePhoto: true add-on+2 credits
useLogo: true add-on+2 credits
customAssetsId add-on+2 credits
Failed generationAuto-refunded

Example: a 1K YouTube thumbnail with your face and logo composited costs 10 + 2 + 2 = 14 credits. A 2K brand-cloned thumbnail with logo overlay costs 20 + 2 + 2 = 24 credits.

What is not included

Being explicit about what you do not pay extra for, and what is not (yet) offered:

  • Smart References is free on every plan. The live-updated reference library is not an add-on; it is the default behavior of every generation.
  • All integrations included. MCP server, n8n community node, WordPress plugin, Zapier, and Make work on every plan.
  • All output formats included. YouTube, Instagram, LinkedIn, X, and blog covers work on every plan. Only the 2K quality tier is gated to Pro and Business.
  • No enterprise on-prem yet.Every plan runs on ThumbAPI's hosted infrastructure. Reach out via contact if you have a compliance requirement that needs a different arrangement.
  • No annual discount at launch. Monthly billing only for now. Annual and volume discounts arrive once we hit stable usage patterns.

Upgrading, downgrading, refunds

Every plan is month-to-month. Upgrade anytime and the new credit ceiling applies immediately. Downgrade and the change takes effect at the next billing cycle. Failed generations are refunded automatically, so you never pay for output that did not complete. Cancel any time from the Studio dashboard.

Questions about pricing? Ask directly →

Start Automating Thumbnail Generation Today

Developers and content teams use ThumbAPI to automate visual content creation. Free tier available — no credit card required.