KR20020089712A - System for network-based providing e-commerce service using real time advertisement information and method thereof - Google Patents

Abstract

The present invention relates to a system and method for providing an electronic commerce service using network-based real-time advertisement information. The information management server collects advertisement data for promotion and related product data from a network through a network communication network and stores the data in a database. Real-time transmission of this information to each of a plurality of unspecified subscriber terminals registered with the telecommunication company using various advertisement methods, and payment of the purchased product based on the payment method selected by each subscriber.

Accordingly, the present invention transmits the advertisement data for the product promotion and the related product data provided by each advertisement provider in the information management server to each subscriber terminal using a variety of advertising methods, compared to the existing method of providing advertisements by simply sending a promotional message. Provides excellent advertising effect.

Description

System for providing e-commerce service using network-based real-time advertisement information and method thereof {System for network-based providing e-commerce service using real time advertisement information and method}

The present invention provides a system and method for providing an e-commerce service using network-based real-time advertisement information, and more particularly, a network for transmitting advertisement data for product promotion and related product data using various advertisement methods during electronic commerce over the Internet. The present invention relates to an electronic commerce service providing system using real-time advertisement information and a method thereof.

In general, the Internet is an open network that can be connected and used freely by applying a common protocol called TCP / IP to other computers that anyone wants to access anywhere in the world. Various services such as e-mail, file transfer, and the World Wide Web (WWW) can be used for delivery.

As the use of the Internet is rapidly increasing both domestically and globally, the importance of the Internet is rapidly increasing as a strategic tool for improving efficiency and productivity in all parts of the existing industry, and new business opportunities are continuously created through the Internet. The number of business users using the Internet is increasing.

Recently, as part of the business using the Internet, advertising for a certain product promotion

E-commerce sites that use products to promote, sell, and purchase products are rapidly increasing.However, since advertisement data transmitted to subscriber terminals registered with mobile carriers through the Internet is simply a message of a product promotion message, advertisements about products The effect was significantly lowered, and the advertisement data for product promotion was limited to a predetermined member selected by the advertiser, thereby lowering the efficiency of advertisement provision.

SUMMARY OF THE INVENTION In order to solve the above problems, an object of the present invention is to transmit a predetermined product promotion advertisement data and related product information data in real time to an unspecified subscriber terminal registered with a mobile communication company using various advertisement methods. In addition, the present invention provides a system and method for providing an e-commerce service using network-based real-time advertisement information that can provide a significant advertisement effect on a predetermined product to each of a plurality of unspecified subscribers.

1 is a flow chart schematically showing the configuration of an e-commerce service providing system using network-based real-time advertising information according to the present invention.

Figure 2 is a flow chart illustrating in detail the method for providing e-commerce services using network-based real-time advertising information according to the present invention.

Figure 3 is a flow chart illustrating in detail the process of collecting the product advertisement data and product information promotional data according to the present invention.

Figure 4 is a flow chart illustrating in detail the transmission process of the product promotion advertising data and product information data according to the present invention.

Figure 5 is a flow chart illustrating in detail the process of performing the payment using a predetermined method for the purchase product of the subscriber according to the present invention.

* Explanation of symbols for main parts of the drawings

10: network communication network 20: subscriber terminal

30: information operation server 40: database (DB)

E-commerce service providing system using the network-based real-time advertising information according to the present invention for achieving the above object, the network communication network to connect the unspecified plurality of communication lines to perform data communication between each other; Displaying product information data and related product data using video, photo, text, voice message, etc. input from the outside through the network communication network, and selected by the subscriber based on the product information data and related product data displayed on the display device. A subscriber station for transmitting predetermined goods and quantity data to the outside; Receives advertisement data and related product data from outside through network network and transmits it to unspecified subscriber terminals registered with mobile communication company in real time, and pays the purchase price of the product purchased by the subscriber by the payment method selected by the subscriber. Information operation server; And it characterized in that it comprises a database (DB) for storing information promotional information data provided by the information management server.

In addition, the electronic commerce service providing method using a network-based real-time advertising service according to the present invention, (1) the process of collecting information promotional information data from the outside through the network in the information providing server; (2) real-time transmission of the product promotion information data input from the outside in the information providing server to the subscriber terminal through a network communication network; (3) a process of performing a payment for the purchased product based on the payment method selected by the subscriber in the information providing server.

Hereinafter, an e-commerce service providing system using network-based real-time advertisement information of the present invention will be described in detail with reference to the accompanying drawings.

1 is a block diagram schematically illustrating the configuration of an e-commerce service providing system using network-based real-time advertisement information according to the present invention.

As shown in FIG. 1, the network communication network 10 is a communication network such as a wired / wireless internet, and connects a communication line between a subscriber terminal 20 and an information management server 30 to be described later to perform mutual data communication. .

The subscriber terminal 20, for example, a mobile phone, a personal digital assistant (PDA), a terminal for the IMT-2000, or the like, uses the network communication network 10 to provide advertisement data and product information for product promotion provided by the information operation server 30. Download it and display it to the subscriber through the display device.

Here, the advertisement data for product promotion is advertisement data using a video, photo, text and voice message as well as the existing simple promotional message is transmitted to the subscriber terminal 20 in real time through the network communication network (10).

The subscriber station 20 downloads the homepage link address associated with the product promotion advertisement data provided by the information management server 30 and the related product data through the network communication network 10 and displays it to the subscriber through the display device.

In addition, the subscriber terminal 20 receives the type, quantity and predetermined payment method request signal of the product selected by the subscriber and transmits it to the information operation server 30 through the network communication network 10.

The information operation server 30 receives the advertisement data for advertisements provided by the advertiser, for example, information data and related product data using a video, a photo, a text message, and a voice message through the network communication network 10 and receives the DB 40. Stored in and transmitted to each of a plurality of unspecified subscriber terminal 20 registered in the mobile carrier in real time.

The information operation server 30 transmits advertisement data for product promotion and homepage link data associated with related product data to each unspecified plurality of subscriber stations 20 registered with the mobile communication company.

In addition, the information operation server 30 transmits the advertisement data for product promotion in real time to the terminal of each member registered as a member on the website after communication access to each information providing website operated on a membership basis through the network communication network 10. .

The database (DB) 40 stores advertisement data for product promotion provided from the information operation server 30 and subscriber information data for payment of goods purchased by the subscriber.

Hereinafter, an embodiment of an e-commerce service providing method using network-based real-time advertisement information according to the present invention will be described in detail with reference to FIGS. 2 to 5.

2 is a flowchart illustrating in detail an operation of providing an e-commerce service using network-based real-time advertisement information according to the present invention, and FIGS. 3 to 5 are subroutines describing the operation of FIG. 2 in detail.

First, a process of collecting advertisement data for product promotion from the outside through the network communication network in the information operation server will be described (S100).

Referring to FIG. 3, the advertiser providing a plurality of advertisement providers, for example, information such as a video, a game, a character, a karaoke, a ringtone, a performance, and the like, has an information management server ( If the communication connection to 30) (S101), the information management server 30 transmits the predetermined member authentication form data for each member authentication to each advertisement provider terminal (S102).

The advertisement provider inputs an ID and a password to predetermined member authentication form data transmitted through the network communication network 10 for member authentication (S103), and the information operation server 30 allows each advertisement provider for member authentication. On the basis of the input ID and password, it is determined whether each advertisement provider is authenticated (S104).

As a result of the determination in step S104, when the authentication data for member authentication is not input, the information operation server 30 retransmits the member authentication form data to the terminal of each advertiser through the network communication network 10 (S105).

As a result of the determination in step S104, when the authentication data for member authentication is input, the information operation server 30 receives the advertisement data and product information data input by each advertiser and stores them in the database (S106). ).

After storing the various advertisement data for promotion and related product data input from the outside through the above-described process in the database, the information operation server sends the advertisement data for promotion and product information data to a plurality of unspecified subscriber terminals through a network communication network. Real time transmission.

Referring to Figure 4 in detail, the information operation server 30 is information, such as video, photo, text and voice messages for the product promotion information of subscribers registered as a mobile carrier, such as concerts, plays and movies It is determined whether the transmission (S201).

As a result of the determination in step S201, when each subscriber subscribed to the mobile carrier does not request a service for transmitting information data for product promotion, the information operation server 30 stores the product promotion information data input by the advertisement provider. Terminate service without performing transfer to).

As a result of the determination in step S201, when the subscriber subscribed to the mobile carrier requested the service for transmitting the information data for the product promotion, the information operation server 30 inputs the product promotion information input by the advertiser to the corresponding unspecified number of subscriber terminals 20. The data is transmitted in real time (203).

When each subscriber transmits a predetermined product promotional information data selection signal by using a function key of the subscriber terminal 20, the information operation server 30 sends a video, picture and other messages about the corresponding product to the subscriber terminal 20. Or transmit the link address of the homepage related to the product (S203).

Subsequently, when each subscriber transmits a selection signal of a predetermined product displayed on the terminal 20 and a link address associated with the corresponding product by using a function key of the terminal 20, the information operation server 30 is assigned to each subscriber. Data indicating the price of the selected product and form data for entering the purchase quantity are transmitted (S204).

Each subscriber enters the quantity data of the product to be purchased into the form data transmitted through the network communication network 10 and clicks the execute button to purchase the predetermined product through the network communication network (S205).

As described above, when each subscriber inputs a purchase request signal for a predetermined product based on the product promotion information data and the product data transmitted through the network communication network, the information operation server purchases the payment means selected by each subscriber. Perform payment for the goods.

Referring to FIG. 5 in detail, each subscriber refers to a product promotion advertisement data using a video, a photo, a text, and a voice message to receive a product purchase request signal of a predetermined product, for example, a concert, a play, a movie, and the like. If the input (S301), the information management server 30 is a predetermined payment means, for example, credit card, bank transfer, E-money and other payment means through the network communication network 10 each subscriber terminal 20 In step S302, the processor transmits the data to the server.

When each subscriber selects a predetermined payment means by using a function key of the subscriber terminal 20, the information operation server 30 sends predetermined subscriber information to each subscriber terminal 20, for example, to perform a payment of a purchased product. For example, the form data for entering the credit card number, password, payment amount is transmitted (S303).

When each subscriber transmits a payment signal after inputting subscriber information data using a function key of the terminal 20, the information operation server 30 performs a payment to a bank and a card company registered by each subscriber (S304).

Thereafter, the information operation server 30 transmits the purchase confirmation message of the predetermined product to each subscriber terminal 20 through the network communication network 10 and transmits the product to the subscriber based on the product delivery method selected by each subscriber (S305). ).

As described above, according to the electronic commerce service providing system and method using the network-based real-time advertising information of the present invention, the information operation server using the various advertising methods to promote the advertisement data and product data provided by each advertiser By transmitting to each subscriber terminal, it provides an excellent advertising effect compared to the existing method of providing advertisement by simply sending a promotional message.

In addition, according to the e-commerce service providing system and method using the network-based real-time advertising information of the present invention, e-mail and content for commercial purposes, for example, video, games, characters, karaoke and ringtones By transmitting to the subscriber terminal in real time, it provides an effect that contributes to the monetization of the content service for the site that provides each content.

Claims (7)

A network communication network which connects a plurality of unspecified communication lines to perform data communication with each other; Display advertisement data for product promotion using video, photo, text, voice message, etc. input from the outside through the network communication network, and externally display predetermined product and quantity data selected by the subscriber based on the product promotion advertisement data displayed on the display device. Subscriber terminal for transmitting to; Receive advertisement data and related product data for product promotion from outside through network communication network and transmit it in real time to unspecified multiple subscriber terminals registered with mobile carrier, and pay the purchase price of goods purchased by subscriber by payment method selected by subscriber Information operation server; And E-commerce service providing system using a network-based real-time advertising information, characterized in that it comprises a database (DB) for storing information data for product promotion provided by the information management server. The method of claim 1, wherein the information management server, A system for providing an e-commerce service using network-based real-time advertisement information, wherein a web page link address associated with a product promotion advertisement data and related product data input by each advertisement provider is transmitted to each subscriber station in real time. The method according to claim 1 or 2, wherein the information management server, The web page operated by the member system is connected to the network through a network communication network, and then the real-time advertising information based on the network, characterized in that the real-time transmission of product advertising advertising data, related product data and website link address to the subscriber terminal of the web page Electronic commerce service providing system using. (1) collecting, at the information providing server, advertisement data for product promotion and related product information data from the outside through a network communication network; (2) real-time transmission of the product promotion advertisement data and related product information data inputted from the outside by the information providing server to the subscriber terminal through a network communication network; And (3) a method for providing an e-commerce service using network-based real-time advertisement information, comprising the step of performing a payment for a product purchase based on a payment method selected by a subscriber in an information providing server. The method of claim 4, wherein the process (1), (1-1) an advertisement provider performing a communication connection to an information operation server providing advertisement information for product promotion and related product information data through a network communication network; (1-2) transmitting predetermined member authentication form data for member authentication in the information operation server to each advertisement provider communication device; (1-3) determining whether each advertisement provider is authenticated based on the ID and password inputted by each advertisement provider for member authentication at the information management server; (1-4) When the authentication data for member authentication is not input as a result of the determination in step (1-3), re-transmitting the member authentication form data to the communication device of each advertisement provider through the network communication network in the information operation server. ; And (1-5) When the authentication data for member authentication is input as a result of the determination in step (1-3), the advertisement server for the product promotion and the related product information data input by each advertisement provider are input and stored in the database. E-commerce service providing method using the network-based real-time advertising information, characterized in that made comprising a step. The method of claim 4, wherein the process (2), (2-1) determining, by the information management server, whether a subscriber who has registered as a mobile communication company applies for a transmission service of product promotion advertisement data and related product information data; (2-2) As a result of the determination in step (2-1), if each subscriber subscribed to the mobile carrier does not request the transmission service of the advertisement data and related product data for the product promotion, the information operation server for the product promotion entered by the advertisement provider Not transmitting the advertisement data and the related product information data to the corresponding subscriber terminal; (2-3) As a result of the determination in step (2-1), when the subscriber subscribed to the mobile carrier requests the service for transmitting the advertisement data and related information data for the product promotion, the information operation server sends the advertisement provider to the corresponding unspecified number of subscriber terminals. Real-time transmission of the input product advertisement data and related product information data input by the user; (2-4) each subscriber transmitting a selection signal of predetermined product promotion advertisement data and related product information data using a function key of the terminal; (2-5) transmitting a video, picture, and other message about the product to the subscriber terminal or transmitting a link address of the homepage related to the product in the information operation server; (2-6) the subscriber transmitting a selection signal of a predetermined product displayed on the terminal and a link address associated with the corresponding product using a function key of the terminal; (2-7) transmitting, at the information operation server, data indicating the price of the product selected by each subscriber and form data for filling in the purchase quantity; And (2-8) A network-based method comprising the step of purchasing a predetermined product by inputting quantity data of a product to be purchased into form data transmitted through a network communication network and clicking the execute button. E-commerce service providing method using real-time advertising information of. The method of claim 4, wherein the process (3), (3-1) each subscriber inputting a predetermined product purchase request signal with reference to product advertisement data and related product information data; (3-2) transmitting the credit card, account transfer, E-money and other payment means to each subscriber station through the network in the information operation server; (3-3) When each subscriber selects a predetermined payment method by using a function key of the subscriber terminal, the credit card number, password, payment amount, etc. are sent to each subscriber terminal in order to perform the payment of the purchased product in the information operation server. Transmitting form data for filling in subscriber information; (3-4) if each subscriber transmits a payment signal after inputting subscriber information data by using a function key of the terminal, performing payment by a bank and a card company registered by each subscriber in the information operation server; And (3-5) a network comprising a step of transmitting a purchase confirmation message of a predetermined product to each subscriber terminal through a network communication network and delivering the product according to a product delivery method selected by each subscriber in the information operation server; E-commerce service providing method using real-time based advertising information.