CN106254925A - Destination object extracting method based on video identification, equipment and system - Google Patents
Destination object extracting method based on video identification, equipment and system Download PDFInfo
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
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- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V20/00—Scenes; Scene-specific elements
- G06V20/40—Scenes; Scene-specific elements in video content
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/47815—Electronic shopping
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- H—ELECTRICITY
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- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/4782—Web browsing, e.g. WebTV
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/85—Assembly of content; Generation of multimedia applications
- H04N21/858—Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot
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Abstract
本发明实施例提供一种基于视频识别的目标对象提取方法、设备以及系统，属于视频处理技术领域。所述方法包括：接收来自视频识别装置的视频数据以及标识数据，其中所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象；根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接；以及将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示。本发明实施例能够实现在视频播放同时显示其中用户感兴趣的目标对象的相关信息和超链接，通过点击该超链接用户可以方便地、快速地对感兴趣的目标对象进行进一步地了解或者选择购物等，在满足用户需求的同时节约了用户的时间。
Embodiments of the present invention provide a method, device and system for extracting a target object based on video recognition, which belong to the technical field of video processing. The method includes: receiving video data and identification data from a video identification device, wherein the identification data includes a target object of interest to the user identified from the video data; obtaining the target of interest to the user according to the identification data A hyperlink corresponding to the relevant information of the object; and adding the identification data and the hyperlink to a video playback page to display together with the video data. The embodiment of the present invention can display relevant information and hyperlinks of the target object that the user is interested in while playing the video, and the user can conveniently and quickly learn more about the target object of interest or choose to shop by clicking on the hyperlink Etc., saving the user's time while meeting the user's needs.
Description
技术领域technical field
本发明实施例涉及视频处理技术领域，具体地，涉及一种基于视频识别的目标对象提取方法、一种基于视频识别的目标对象提取设备、以及一种基于视频识别的目标对象提取系统。Embodiments of the present invention relate to the technical field of video processing, and in particular, relate to a video recognition-based target object extraction method, a video recognition-based target object extraction device, and a video recognition-based target object extraction system.
背景技术Background technique
随着网络的快速发展，越来越多的用户选择通过收看各种视频作为了解第一手资讯的手段，例如通过视频了解时事新闻、各地文化、剧情等。很多时候，用户观看视频后可能会对其中一些视频内容(例如衣服、背包等)感兴趣，并希望了解或购买。With the rapid development of the Internet, more and more users choose to watch various videos as a means of learning first-hand information, such as current news, local culture, plots, etc. through videos. Many times, after watching a video, a user may be interested in some of the video content (such as clothes, backpacks, etc.), and hopes to learn about or purchase it.
在实施现有技术的上述过程中，发明人发现用户一般是先观看了视频再去查找想要了解视频中的感兴趣的目标对象，而不能直接在观看视频的同时就对其感兴趣的目标对象进行了解或购买，耗时且不够便捷。即本申请发明人在实现本发明实施例的过程中发现，现有技术的上述方案具有不能对视频中出现的对象建立链接的缺陷。In the above-mentioned process of implementing the prior art, the inventor found that the user generally watches the video first and then finds the target object of interest in the video, but cannot directly view the target object of interest while watching the video. It is time-consuming and not convenient enough to understand or purchase objects. That is, the inventors of the present application found in the process of implementing the embodiments of the present invention that the above-mentioned solution in the prior art has the defect of not being able to establish links to objects appearing in the video.
发明内容Contents of the invention
针对现有技术中存在的缺少能够对视频中出现的用户感兴趣的目标对象建立链接的方法的技术问题，本发明提供了一种基于视频识别的目标对象提取方法，该方法包括：接收来自视频识别装置的视频数据以及标识数据，其中所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象；根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接；以及将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示。Aiming at the technical problem existing in the prior art that lacks a method for establishing a link to a target object of interest to a user appearing in a video, the present invention provides a method for extracting a target object based on video recognition, the method comprising: receiving a video from Identifying the video data and identification data of the device, wherein the identification data includes the target object of interest to the user identified from the video data; obtaining a hyperlink corresponding to the relevant information of the target object of interest to the user according to the identification data ; and adding the identification data and the hyperlink to the video playing page to display together with the video data.
可选地，所述用户感兴趣的目标对象包括能够购买到的商品。Optionally, the target object that the user is interested in includes a commodity that can be purchased.
可选地，所述视频数据为直播购物视频数据。Optionally, the video data is live shopping video data.
可选地，该方法还包括：按照所述视频的播放时间滚动显示所述标识数据和所述超链接。Optionally, the method further includes: scrolling and displaying the identification data and the hyperlink according to the playing time of the video.
相应地，本发明实施例还提供了一种基于视频识别的目标对象提取设备，该设备包括：接收模块，用于接收来自视频识别装置的视频数据以及标识数据，其中所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象；超链接生成模块，用于根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接；以及超链接添加模块，用于将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示。Correspondingly, an embodiment of the present invention also provides a device for extracting a target object based on video recognition, which includes: a receiving module, configured to receive video data and identification data from a video recognition device, wherein the identification data includes The target object that the user is interested in identified in the data; a hyperlink generating module, used to obtain a hyperlink corresponding to the relevant information of the target object that the user is interested in according to the identification data; and a hyperlink adding module, used to add The identification data and the hyperlink are added to the video playing page and displayed together with the video data.
可选地，所述用户感兴趣的目标对象包括能够购买到的商品。Optionally, the target object that the user is interested in includes a commodity that can be purchased.
可选地，所述视频数据为直播购物视频数据。Optionally, the video data is live shopping video data.
可选地，所述超链接添加模块还用于：按照所述视频的播放时间滚动显示所述标识数据和所述超链接。Optionally, the hyperlink adding module is further configured to: scroll and display the identification data and the hyperlink according to the playing time of the video.
可选地，所述基于视频识别的目标对象提取设备为乐视超级电视。Optionally, the target object extraction device based on video recognition is LeTV Super TV.
另外，本发明实施例还提供了一种基于视频识别的目标对象提取系统，该系统包括：本发明实施例提供的的基于视频识别的目标对象提取设备；以及用户设备，所述用户设备与所述基于视频识别的目标对象提取设备通过网络通信，所述基于视频识别的目标对象提取设备将所述视频播放页面传送到所述用户设备进行显示。In addition, an embodiment of the present invention also provides a system for extracting a target object based on video recognition. The system includes: the device for extracting a target object based on video recognition provided in the embodiment of the present invention; The device for extracting a target object based on video recognition communicates through a network, and the device for extracting a target object based on video recognition transmits the video playback page to the user equipment for display.
可选地，所述基于视频识别的目标对象提取设备为服务器。Optionally, the device for extracting target objects based on video recognition is a server.
可选地，所述用户设备为乐视超级电视。Optionally, the user equipment is LeTV Super TV.
采用本发明实施例提供的基于视频识别的目标对象提取方法，通过接收来自视频识别装置的视频数据以及标识数据(其中所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象)，之后根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接，以及将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示，能够实现在视频播放同时显示其中用户感兴趣的目标对象的相关信息和超链接，通过点击该超链接用户可以方便地、快速地对感兴趣的目标对象进行进一步地了解或者选择购物等，在满足用户需求的同时节约了用户的时间，提供了一种便捷的认知或购物方式。Using the video recognition-based target object extraction method provided by the embodiment of the present invention, by receiving video data and identification data from the video recognition device (wherein the identification data includes the target object of interest to the user identified from the video data), Afterwards, according to the identification data, the hyperlink corresponding to the relevant information of the target object that the user is interested in is obtained, and the identification data and the hyperlink are added to the video playback page and displayed together with the video data, which can realize When the video is played, the relevant information and hyperlinks of the target object that the user is interested in are displayed at the same time. By clicking the hyperlink, the user can easily and quickly learn more about the target object of interest or choose to shop, etc., in order to meet user needs. At the same time, it saves the user's time and provides a convenient way of cognition or shopping.
以及，采用本发明实施例提供的基于视频识别的目标对象提取设备，通过接收模块接收来自视频识别装置的视频数据以及标识数据(其中所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象)，之后超链接生成模块根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接，以及超链接添加模块将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示，能够实现在视频播放同时显示其中用户感兴趣的目标对象的相关信息和超链接，通过点击该超链接用户可以方便地、快速地对感兴趣的目标对象进行进一步地了解或者选择购物等，在满足用户需求的同时节约了用户的时间，提供了一种更省时、便捷的认知或购物方式。And, using the video recognition-based target object extraction device provided by the embodiment of the present invention, the video data and identification data from the video recognition device are received through the receiving module (wherein the identification data includes the target object identified from the video data that the user is interested in). target object), then the hyperlink generation module obtains the corresponding hyperlink according to the relevant information of the target object that the user is interested in according to the identification data, and the hyperlink adding module adds the identification data and the hyperlink to the video playback Displayed together with the video data on the page, it is possible to display relevant information and hyperlinks of the target object of interest to the user while the video is playing, and by clicking on the hyperlink, the user can easily and quickly view the target object of interest. Further understanding or selection of shopping, etc., saves the time of the user while meeting the needs of the user, and provides a more time-saving and convenient way of cognition or shopping.
另外，包括本发明实施例提供的基于视频识别的目标对象提取设备的基于视频识别的目标对象提取系统，也同样可以实现上述技术效果，在此不再赘述。In addition, the video recognition-based target object extraction system including the video recognition-based target object extraction device provided by the embodiment of the present invention can also achieve the above technical effects, which will not be repeated here.
本发明实施例的其它特征和优点将在随后的具体实施方式部分予以详细说明。Other features and advantages of the embodiments of the present invention will be described in detail in the following detailed description.
附图说明Description of drawings
附图是用来提供对本发明实施例的进一步理解，并且构成说明书的一部分，与下面的具体实施方式一起用于解释本发明实施例，但并不构成对本发明实施例的限制。在附图中：The accompanying drawings are used to provide a further understanding of the embodiments of the present invention, and constitute a part of the specification, and are used together with the following specific embodiments to explain the embodiments of the present invention, but do not constitute limitations to the embodiments of the present invention. In the attached picture:
图1是根据本发明实施例的基于视频识别的目标对象提取设备的结构示意图；Fig. 1 is a schematic structural diagram of a target object extraction device based on video recognition according to an embodiment of the present invention;
图2是根据本发明实施例的基于视频识别的目标对象提取系统的结构示意图；以及Fig. 2 is a schematic structural diagram of a target object extraction system based on video recognition according to an embodiment of the present invention; and
图3是根据本发明实施例的基于视频识别的目标对象提取方法的示例流程图。Fig. 3 is an example flowchart of a method for extracting a target object based on video recognition according to an embodiment of the present invention.
附图标记说明Explanation of reference signs
10 接收模块 20 超链接生成模块10 receiving module 20 hyperlink generating module
30 超链接添加模块 100 基于视频识别的目标对象提取设备30 hyperlink adding module 100 target object extraction device based on video recognition
200 用户设备 300 视频识别装置200 user equipment 300 video recognition device
具体实施方式detailed description
以下结合附图对本发明实施例的具体实施方式进行详细说明。应当理解的是，此处所描述的具体实施方式仅用于说明和解释本发明实施例，并不用于限制本发明实施例。The specific implementation manners of the embodiments of the present invention will be described in detail below in conjunction with the accompanying drawings. It should be understood that the specific implementation manners described here are only used to illustrate and explain the embodiments of the present invention, and are not intended to limit the embodiments of the present invention.
为了更加清楚地说明本发明实施例的思想，本发明实施例考虑了多种实施例，下面将一一进行详细地说明。In order to illustrate the idea of the embodiment of the present invention more clearly, various embodiments are considered in the embodiment of the present invention, which will be described in detail below one by one.
实施例1Example 1
图1是根据本发明实施例的基于视频识别的目标对象提取设备100的结构示意图，该设备可以包括：接收模块10，用于接收来自视频识别装置的视频数据以及标识数据，其中所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象；超链接生成模块20，用于根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接；以及超链接添加模块30，用于将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示。Fig. 1 is a schematic structural diagram of a target object extraction device 100 based on video recognition according to an embodiment of the present invention, the device may include: a receiving module 10 for receiving video data and identification data from a video recognition device, wherein the identification data Including the target object that the user is interested in identified from the video data; a hyperlink generation module 20, used to obtain a hyperlink corresponding to the relevant information of the target object that the user is interested in according to the identification data; and a hyperlink adding module 30. Adding the identification data and the hyperlink to a video playing page to display together with the video data.
具体来说，为了实现本发明实施例的功能，首先需要提供视频源，该视频源可以是直播视频数据，也可以是点播视频数据。采用现有技术中的视频识别装置来进行视频的拍摄和识别(具体识别过程与现有技术相同，为了不混淆本发明实施例的保护范围，在此不再赘述)，生成视频数据以及标识数据，其中所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象。Specifically, in order to realize the functions of the embodiments of the present invention, it is first necessary to provide a video source, which may be live video data or on-demand video data. The video identification device in the prior art is used to shoot and identify the video (the specific identification process is the same as the prior art, in order not to confuse the protection scope of the embodiments of the present invention, no further details are given here), and video data and identification data are generated , wherein the identification data includes a target object of user interest identified from video data.
具体来说，一个视频中用户感兴趣的目标对象可以包括能够购买到的商品、商品品牌、商品价格、商品名称、商品介绍，或者地点名称、地点介绍、人物名称、以及人物介绍等等。例如，在一个视频中，帧A示出了一本书、帧B示出了一个人物、帧C示出了一处景点等等，这些信息可以是用户感兴趣的目标对象，因此视频识别装置都可以将他们提取出来，其中视频识别装置可以为现有技术中任何适当的具有视频识别功能的设备，为了不混淆本发明实施例的保护范围，在此不再赘述。Specifically, the target object that the user is interested in in a video may include available commodities, commodity brands, commodity prices, commodity names, commodity introductions, or place names, place introductions, character names, and character introductions, etc. For example, in a video, frame A shows a book, frame B shows a character, frame C shows a scenic spot, etc., these information can be the target object that the user is interested in, so the video recognition device All of them can be extracted, wherein the video recognition device can be any suitable device with video recognition function in the prior art, so as not to confuse the protection scope of the embodiments of the present invention, details are not repeated here.
之后，基于视频识别的目标对象提取设备100的接收模块10可以接收来自视频识别装置的视频数据以及标识数据。接着，超链接生成模块20可以根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接。基于视频识别的目标对象提取设备100中可以存储多个超链接，每个超链接可以与一种用户感兴趣的目标对象对应。举例来说，超链接生成模块20可以根据标识数据“X商品”可以获得“X商品”对应的超链接，例如该商品的介绍页面，或者购买页面。或者，超链接生成模块20可以根据标识数据“X地点”可以获得“X地点”对应的超链接，例如该X地点的介绍页面，或者门票购买页面等。Afterwards, the receiving module 10 of the video recognition-based target object extraction device 100 can receive the video data and identification data from the video recognition device. Next, the hyperlink generating module 20 may obtain a hyperlink corresponding to the relevant information of the target object that the user is interested in according to the identification data. Multiple hyperlinks may be stored in the device 100 for extracting target objects based on video recognition, and each hyperlink may correspond to a target object that the user is interested in. For example, the hyperlink generating module 20 can obtain a hyperlink corresponding to "X commodity" according to the identification data "X commodity", such as an introduction page or a purchase page of the commodity. Alternatively, the hyperlink generating module 20 may obtain a hyperlink corresponding to "X location" according to the identification data "X location", such as an introduction page of the X location, or a ticket purchase page, and the like.
之后，超链接添加模块30可以将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示。举例来说，将“X商品”的文字(“X商品”)添加到视频播放页面的一个区域中(例如视频播放区域的左边栏或者右边栏等)，将“X地点”的文字(“X地点”)添加到视频播放页面的一个区域中。可选地，超链接添加模块30还可以按照所述视频的播放时间滚动显示所述标识数据和所述超链接。例如，在视频播放区域的左边栏或者右边栏进行滚动显示。Afterwards, the hyperlink adding module 30 may add the identification data and the hyperlink to the video playing page to display together with the video data. For example, add the text of "X Commodity"(" X Commodity ") to an area of the video playback page (such as the left column or right column of the video playback area, etc.), and add the text of "X Location"(" X location ") to an area of the video playback page. Optionally, the hyperlink adding module 30 may scroll and display the identification data and the hyperlink according to the playing time of the video. For example, scrolling is performed on the left column or the right column of the video playback area.
这样，用户观看视频过程中可以通过点击在视频播放页面上的特定区域中所列出的用户感兴趣的目标对象而超链接到与该信息相关的页面，进一步了解该信息。In this way, during the process of watching a video, the user can click on the target object of interest of the user listed in a specific area on the video playback page to be hyperlinked to a page related to the information, so as to learn more about the information.
应当理解的是，在上述实施例中以视频的每一帧仅提取一个用户感兴趣的对象(即帧A示出的一本书、帧B示出的一个人物、帧C示出的一处景点)作为示例阐明，但实际上，也可以从一帧视频中提取多个用户感兴趣的目标对象(例如帧A示出的一本书、一个人物、以及一处景点)，这样的示例的超链接获得和添加过程与上述实施例是相似的，即本发明实施例的思想并不局限于上述实施例。It should be understood that in the above embodiment, only one object of user interest is extracted from each frame of the video (that is, a book shown in frame A, a character shown in frame B, and a place shown in frame C). scenic spot) is illustrated as an example, but in fact, multiple user-interested target objects (such as a book, a character, and a scenic spot shown in frame A) can also be extracted from a frame of video. The process of obtaining and adding a hyperlink is similar to the above-mentioned embodiment, that is, the idea of the embodiment of the present invention is not limited to the above-mentioned embodiment.
采用这样的实施例1，可以实现用户在观看视频同时在视频播放页面中还显示出当前播放的视频内容中出现的用户感兴趣的目标对象，以供用户进一步了解。例如，在观看购物节目视频时，视频中出现一件商品时，视频播放页面中就会出现该商品的超链接，用户如果感兴趣想要进一步了解或购买，就可以直接点击该超链接，进入到相应页面，方便快捷。By adopting such embodiment 1, it is possible for the user to display the target object of interest to the user appearing in the currently played video content on the video playing page while the user is watching the video, for further understanding by the user. For example, when watching a shopping program video, when a product appears in the video, a hyperlink of the product will appear on the video playback page. If users are interested in learning more about or purchasing, they can directly click on the hyperlink to enter To the corresponding page, convenient and quick.
实施例2Example 2
在该实施例2中，考虑到网络的快速发展，越来越多的用户参考视频进行购物，因此在该实施例2中提供一种新型的购物方式—直播购物。直播购物是指买手通过携带视频识别装置进行在特定地点进行视频直播，用户直接通过观看该视频来购买其中想要的商品。这样的购物方式，与传统的看图片购物相比更加直观，并且买手的介绍、购买过程均在线直播，避免了以次充好，以假换真的不良买卖。In this embodiment 2, considering the rapid development of the network, more and more users refer to videos for shopping, so a new shopping method—live shopping is provided in this embodiment 2. Live shopping refers to the fact that buyers carry video recognition devices to carry out live video broadcasts at specific locations, and users directly purchase the desired products by watching the videos. This way of shopping is more intuitive than the traditional way of shopping by looking at pictures, and the buyer's introduction and purchase process are all broadcast live online, avoiding shoddy goods and bad transactions.
想要实现这种购物方式，需要将用户感兴趣的目标对象和对应的超链接显示在视频播放页面当中，因此基于视频识别的目标对象提取设备100可以应用于这种购物方式中。在这种情况中，所述用户感兴趣的目标对象可以包括能够购买到的商品，例如商场中出售的任何物品。买手在开始一次直播购物前，可以提前列出可以购买的物品列表，并发送给直播购物的服务提供方，服务提供方可以预先在基于视频识别的目标对象提取设备100中存储好列表中的物品的超链接。之后，买手可以开始使用视频识别装置进行视频的拍摄和识别，基于视频识别的目标对象提取设备100的接收模块10可以接收来自视频识别装置的视频数据以及标识数据，其中所述视频数据为直播购物视频数据，所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象(即能够购买到的商品)。In order to realize this shopping method, it is necessary to display the target object and the corresponding hyperlink that the user is interested in in the video playback page, so the device 100 for extracting the target object based on video recognition can be applied to this shopping method. In this case, the target object that the user is interested in may include a commodity that can be purchased, for example, any item sold in a mall. Before starting a live shopping, the buyer can make a list of items that can be purchased in advance and send it to the live shopping service provider. The service provider can store the items in the list in advance in the target object extraction device 100 based on video recognition The hyperlink to the item. Afterwards, the buyer can start to use the video recognition device to shoot and recognize the video, and the receiving module 10 of the target object extraction device 100 based on video recognition can receive the video data and identification data from the video recognition device, wherein the video data is a live broadcast For shopping video data, the identification data includes a target object of interest to the user (that is, a commodity that can be purchased) identified from the video data.
之后，超链接生成模块20可以根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接，例如根据标识数据“X商品”可以获得“X商品”对应的超链接，例如该商品的介绍页面，或者购买页面。然后，超链接添加模块30可以将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示，将“X商品”的文字(“X商品”)添加到视频播放页面的一个区域中(例如视频播放区域的左边栏或者右边栏等)。可选地，超链接添加模块30还可以按照所述视频的播放时间滚动显示所述标识数据和所述超链接。例如，在视频播放区域的左边栏或者右边栏进行滚动显示。这样，用户观看直播的视频中可以通过点击在视频播放页面上的特定区域中所列出的用户感兴趣的目标对象而超链接到与该信息相关的页面，进一步了解该信息，例如点击“X商品”进入到其购买页面进行购买，实现直播购物。Afterwards, the hyperlink generation module 20 can obtain the hyperlink corresponding to the relevant information of the target object that the user is interested in according to the identification data, for example, according to the identification data "X commodity", the hyperlink corresponding to "X commodity" can be obtained, for example The introduction page of the product, or the purchase page. Then, the hyperlink adding module 30 can add the identification data and the hyperlink to the video playback page to display together with the video data, and add the text of "X commodity"(" X commodity ") to the video playback page in an area (for example, the left or right rail of the video playback area, etc.). Optionally, the hyperlink adding module 30 may scroll and display the identification data and the hyperlink according to the playing time of the video. For example, scrolling is performed on the left column or the right column of the video playback area. In this way, the user can click on the target object of interest listed in the specific area on the video playback page to hyperlink to the page related to the information when watching the live video to learn more about the information, for example, click " X Commodities ” to enter its purchase page for purchase, realizing live shopping.
本发明实施例所提供的基于视频识别的目标对象提取设备可以以硬件或软件(例如应用程序)的形式实现，本发明实施例对此不进行限定。并且，该基于视频识别的目标对象提取设备可以为具有上述功能的任何适当的设备，例如，基于视频识别的目标对象提取设备可以为能够实现上述功能的用户设备。The device for extracting a target object based on video recognition provided in the embodiment of the present invention may be implemented in the form of hardware or software (such as an application program), which is not limited in the embodiment of the present invention. Moreover, the device for extracting a target object based on video recognition may be any appropriate device having the above-mentioned functions, for example, the device for extracting a target object based on video recognition may be a user device capable of realizing the above-mentioned functions.
由于乐视超级电视的硬件方面的极佳性能，因此所述基于视频识别的目标对象提取设备也可以为乐视超级电视，即乐视超级电视可以被配置成实现上述本发明实施例所提供的上述功能。通过观看乐视超级电视，用户可以选择进入“直播购物”的页面并通过如上所述的实施例进行购物，足不出户即可以享受购物带来的乐趣，十分便捷。Due to the excellent hardware performance of the LeTV Super TV, the target object extraction device based on video recognition can also be a LeTV Super TV, that is, the LeTV Super TV can be configured to implement the above-mentioned functions provided by the above-mentioned embodiments of the present invention. By watching LeTV Super TV, users can choose to enter the "live shopping" page and shop through the above-mentioned embodiment, and can enjoy the fun of shopping without leaving home, which is very convenient.
实施例3Example 3
在实施例3中，与实施例2不同之处在于，基于视频识别的目标对象提取设备100也可以为能够实现上述功能的服务器，所述用户设备200可以为乐视超级电视，也可以为手机、平板电脑等设备。在这种情况中，用户需要通过用户设备来与服务器互通，以实现实施例2的上述功能。In Embodiment 3, the difference from Embodiment 2 is that the target object extraction device 100 based on video recognition can also be a server capable of realizing the above functions, and the user device 200 can be a LeTV super TV, or a mobile phone, devices such as tablets. In this case, the user needs to communicate with the server through the user equipment, so as to realize the above functions of the second embodiment.
举例来说，图2是根据本发明实施例的基于视频识别的目标对象提取系统的结构示意图，如图2所示，该系统包括：本发明实施例提供的基于视频识别的目标对象提取设备100；以及用户设备200，所述用户设备200与所述基于视频识别的目标对象提取设备100通过网络通信。For example, FIG. 2 is a schematic structural diagram of a video recognition-based target object extraction system according to an embodiment of the present invention. As shown in FIG. 2 , the system includes: a video recognition-based target object extraction device 100 provided by an embodiment of the present invention and a user equipment 200, the user equipment 200 communicates with the video recognition-based target object extraction device 100 through a network.
在这种情况中，所述用户感兴趣的目标对象可以包括能够购买到的商品，例如商场中出售的任何物品。买手在开始一次直播购物前，可以提前列出可以购买的物品列表，并发送给直播购物的服务提供方，服务提供方可以预先在基于视频识别的目标对象提取设备100中存储好列表中的物品的超链接。之后，买手可以开始使用视频识别装置300进行视频的拍摄和识别，基于视频识别的目标对象提取设备100的接收模块10可以接收来自视频识别装置300的视频数据以及标识数据，即步骤S11，其中所述视频数据为直播购物视频数据，所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象(即能够购买到的商品)。In this case, the target object that the user is interested in may include a commodity that can be purchased, for example, any item sold in a mall. Before starting a live shopping, the buyer can make a list of items that can be purchased in advance and send it to the live shopping service provider. The service provider can store the items in the list in advance in the target object extraction device 100 based on video recognition The hyperlink to the item. Afterwards, the buyer can start to use the video recognition device 300 for video shooting and recognition, and the receiving module 10 of the target object extraction device 100 based on video recognition can receive the video data and identification data from the video recognition device 300, namely step S11, wherein The video data is live shopping video data, and the identification data includes the target object (that is, the commodity that can be purchased) that the user is interested in identified from the video data.
之后，超链接生成模块20可以根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接，例如根据标识数据“X商品”可以获得“X商品”对应的超链接，例如该商品的介绍页面，或者购买页面。然后，超链接添加模块30可以将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示，将“X商品”的文字(“X商品”)添加到视频播放页面的一个区域中(例如视频播放区域的左边栏或者右边栏等)。可选地，超链接添加模块30还可以按照所述视频的播放时间滚动显示所述标识数据和所述超链接。例如，在视频播放区域的左边栏或者右边栏进行滚动显示。之后，基于视频识别的目标对象提取设备100可以将所述视频播放页面传送到所述用户设备200进行显示，即步骤S12。Afterwards, the hyperlink generation module 20 can obtain the hyperlink corresponding to the relevant information of the target object that the user is interested in according to the identification data, for example, according to the identification data "X commodity", the hyperlink corresponding to "X commodity" can be obtained, for example The introduction page of the product, or the purchase page. Then, the hyperlink adding module 30 can add the identification data and the hyperlink to the video playback page to display together with the video data, and add the text of "X commodity"(" X commodity ") to the video playback page in an area (for example, the left or right rail of the video playback area, etc.). Optionally, the hyperlink adding module 30 may scroll and display the identification data and the hyperlink according to the playing time of the video. For example, scrolling is performed on the left column or the right column of the video playback area. Afterwards, the video recognition-based target object extraction device 100 may transmit the video playing page to the user device 200 for display, that is, step S12.
采用这样的实施例3，用户观看直播的视频中可以通过点击在视频播放页面上的特定区域中所列出的用户感兴趣的目标对象而超链接到与该信息相关的页面，进一步了解该信息，例如点击“X商品”进入到其购买页面进行购买，实现直播购物，在享受便捷购物的同时，减少用户设备的负荷、复杂性、或成本。With such embodiment 3, the user can click on the target object that the user is interested in listed in a specific area on the video playback page to hyperlink to the page related to the information while watching the live video, so as to further understand the information , such as clicking " X product " to enter its purchase page for purchase, realize live shopping, and reduce the load, complexity, or cost of user equipment while enjoying convenient shopping.
图3是根据本发明实施例的基于视频识别的目标对象提取方法的示例流程图，如图3所示，该方法可以包括以下步骤：Fig. 3 is an exemplary flowchart of a method for extracting a target object based on video recognition according to an embodiment of the present invention. As shown in Fig. 3, the method may include the following steps:
步骤1001，接收来自视频识别装置的视频数据以及标识数据，其中所述标识数据包括从视频数据中识别出的用户感兴趣的目标对象；Step 1001, receiving video data and identification data from a video identification device, wherein the identification data includes a target object of interest to a user identified from the video data;
步骤1002，根据所述标识数据获得所述用户感兴趣的目标对象的相关信息对应的超链接；以及Step 1002, obtain the hyperlink corresponding to the relevant information of the target object that the user is interested in according to the identification data; and
步骤1003，将所述标识数据和所述超链接添加到视频播放页面中与所述视频数据一起显示。Step 1003, adding the identification data and the hyperlink to the video playing page to display together with the video data.
可选地，所述用户感兴趣的目标对象包括能够购买到的商品。Optionally, the target object that the user is interested in includes a commodity that can be purchased.
可选地，所述视频数据为直播购物视频数据。Optionally, the video data is live shopping video data.
可选地，该方法还包括：按照所述视频的播放时间滚动显示所述标识数据和所述超链接。Optionally, the method further includes: scrolling and displaying the identification data and the hyperlink according to the playing time of the video.
应当理解的是，上述基于视频识别的目标对象提取方法的各个具体实施例，均已在示例基于视频识别的目标对象提取设备以及系统的实施例中做了详细地说明(如上所述)，在此不再赘述。并且，本领域技术人员可以根据本发明实施例的公开选择上述各种实施例中的任一者，或者选择上述各种实施例的组合来配置基于视频识别的目标对象提取设备以及系统，并且其他的替换实施例也落入本发明实施例的保护范围。It should be understood that, each specific embodiment of the method for extracting a target object based on video recognition has been described in detail in an example embodiment of a device and system for extracting a target object based on video recognition (as described above), and in This will not be repeated here. And, those skilled in the art can choose any one of the above-mentioned various embodiments according to the disclosure of the embodiments of the present invention, or choose a combination of the above-mentioned various embodiments to configure the target object extraction device and system based on video recognition, and other Alternative embodiments also fall within the protection scope of the embodiments of the present invention.
本发明实施例提供的基于视频识别的目标对象提取方法、设备以及系统可以以硬件或软件的形式应用于需要对视频进行目标对象提取的任何适当的场景中，例如电视机、手机、平板电脑等，在视频播放同时显示其中用户感兴趣的目标对象的相关信息和超链接，通过点击该超链接用户可以方便地、快速地对感兴趣的目标对象进行进一步地了解或者选择购物等，在满足用户需求的同时大大节约了用户的时间，提供了一种更省时、便捷的认知或购物方式。The video recognition-based target object extraction method, device, and system provided by the embodiments of the present invention can be applied in hardware or software to any appropriate scene that requires video target object extraction, such as televisions, mobile phones, tablet computers, etc. , while the video is playing, the relevant information and hyperlinks of the target object that the user is interested in are displayed at the same time. By clicking the hyperlink, the user can easily and quickly learn more about the target object of interest or choose to shop. At the same time, it greatly saves the user's time and provides a more time-saving and convenient way of cognition or shopping.
以上结合附图详细描述了本发明例的优选实施方式，但是，本发明实施例并不限于上述实施方式中的具体细节，在本发明实施例的技术构思范围内，可以对本发明实施例的技术方案进行多种简单变型，这些简单变型均属于本发明实施例的保护范围。The preferred implementations of the examples of the present invention have been described in detail above in conjunction with the accompanying drawings. However, the examples of the present invention are not limited to the specific details of the above-mentioned implementations. Within the technical concept of the examples of the present invention, the technical aspects of the examples of the present invention can be Various simple modifications are made to the scheme, and these simple modifications all belong to the protection scope of the embodiments of the present invention.
另外需要说明的是，在上述具体实施方式中所描述的各个具体技术特征，在不矛盾的情况下，可以通过任何合适的方式进行组合。为了避免不必要的重复，本发明实施例对各种可能的组合方式不再另行说明。In addition, it should be noted that the various specific technical features described in the above specific implementation manners may be combined in any suitable manner if there is no contradiction. In order to avoid unnecessary repetition, the embodiments of the present invention will not further describe various possible combinations.
本领域技术人员可以理解实现上述实施例方法、设备、系统中的全部或部分步骤是可以通过程序来指令相关的硬件来完成，该程序存储在一个存储介质中，包括若干指令用以使得一个(可以是单片机，芯片等)或处理器(processor)执行本申请各个实施例所述方法的全部或部分步骤。而前述的存储介质包括：U盘、移动硬盘、只读存储器(ROM，Read-Only Memory)、随机存取存储器(RAM，Random Access Memory)、磁碟或者光盘等各种可以存储程序代码的介质。Those skilled in the art can understand that all or part of the steps in the method, device, and system of the above-mentioned embodiments can be completed by instructing related hardware through a program. The program is stored in a storage medium, and includes several instructions to make one ( It may be a single-chip microcomputer, a chip, etc.) or a processor (processor) to execute all or part of the steps of the methods described in the various embodiments of the present application. The aforementioned storage medium includes: U disk, mobile hard disk, read-only memory (ROM, Read-Only Memory), random access memory (RAM, Random Access Memory), magnetic disk or optical disk and other media that can store program codes. .
此外，本发明实施例的各种不同的实施方式之间也可以进行任意组合，只要其不违背本发明实施例的思想，其同样应当视为本发明实施例所公开的内容。In addition, various implementations of the embodiments of the present invention can also be combined arbitrarily, as long as they do not violate the idea of the embodiments of the present invention, they should also be regarded as the content disclosed in the embodiments of the present invention.
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