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All Journal Jurnal Biologi Tropis Jurnal Nasional Pengabdian Masyarakat
Arinata, Kadek Wika
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Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Economics, Econometrics & Finance Education Immunology & microbiology Other

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Pengembangan Media Sosial Instagram dan TikTok sebagai Sarana Branding dan Edukasi di BSI Kabupaten Tangerang Arinata, Kadek Wika; Savera, Shan; Khasanah, Iftha Nikmatul; Prastowo, Marsya Aqila; Nuraprilia, Dyah; Beat, Sebastiana Laura; Hartono, Kennard Kurniadi; Purba, Delima Ester; Deliberto, Felicio; Nurhayati, Nurhayati
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 1 (2025): Jurnal Nasional Pengandian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i1.2726

Abstract

The development of Instagram and TikTok as branding and educational tools for the Main Waste Bank of Tangerang Regency has shown significant results in increasing visibility and community participation in waste management. Through an integrated content marketing approach, the program successfully expanded the reach and engagement of BSI KabTang's social media accounts, with Instagram followers growing to 7136 and TikTok followers reaching 3935 within three months. Educational content presented in various formats, such as infographics, short videos, and interactive posts, effectively raised public awareness about the 3R principles (Reduce, Reuse, Recycle) and sustainable waste management practices. The main challenges included limited digital infrastructure and the digital literacy of the management team, which were addressed through intensive mentoring and sustainability strategies, including staff training, guidebook development, and building collaborative networks with environmental communities. This program demonstrated that social media can be an effective tool for environmental campaigns. Moving forward, the development of more interactive digital platforms and collaborations with various stakeholders is recommended to enhance the program's impact
Microbial Contamination Assessment of Ice Cubes Around Prasetiya Mulya University Elfriede, Dwining Putri; Arinata, Kadek Wika
Jurnal Biologi Tropis Vol. 25 No. 4 (2025): in Progress
Publisher : Biology Education Study Program, Faculty of Teacher Training and Education, University of Mataram, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jbt.v25i4.10010

Abstract

Indonesia's tropical climate encourages its people to consume cold beverages as a way to stay refreshed. One of the main components of cold beverages is ice. The quality and hygiene of ice used by vendors usually neglect the quality of ice production and handling, posing potential health risk. This study aims to evaluate the safety of ice sold by vendors around Prasetiya Mulya University. Ice cube samples were collected from seven vendors using a plastic cup and taken directly to the laboratory. The study employs both qualitative and quantitative approaches. Qualitative data were obtained through interviews with employees or business owners to understand vendor characteristics and hygiene practices during operations. Quantitative data include three main tests: Total Plate Count (TPC), Most Probable Number (MPN), and environmental monitoring. The results provide evidence-based insights to support public health initiatives and promote the sustainability of informal food businesses around Prasetiya Mulya University. The study revealed that all ice samples from seven locations did not meet the microbiological standards by SNI 3839:2019. All samples had microorganism counts greater than 10² CFU/mL, and estimated coliform bacteria counts ranged from 23 to ≥2400 MPN/100 mL. The confirmation of Escherichia coli presence in four out of seven samples, indicates fecal contamination. Sanitation evaluations using EB petrifilm also showed the ineffectiveness of ice scoop cleaning at several locations. These findings highlight the urgent need for improved hygiene practices among vendors. They require regular food safety training, enforcement of regulatory standards, and sourcing ice from certified suppliers.
Co-Authors Beat, Sebastiana Laura Deliberto, Felicio Elfriede, Dwining Putri Hartono, Kennard Kurniadi Khasanah, Iftha Nikmatul Nuraprilia, Dyah Nurhayati Nurhayati Prastowo, Marsya Aqila Purba, Delima Ester Savera, Shan