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All Journal Jurnal Inovasi dan Pengembangan Hasil Pengabdian Masyarakat
Agung Wijanarko, Agung
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Religion Education Languange, Linguistic, Communication & Media Social Sciences Other

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Entrepreneurial Competence and Entrepreneur Profile for MSME Empowerment Program in Sukoharjo Regency Wijanarko, Agung; Suryono, Joko
Jurnal Inovasi dan Pengembangan Hasil Pengabdian Masyarakat Vol. 2 No. 2 (2024): Jurnal Inovasi dan Pengembangan Hasil Pengabdian Masyarakat (December)
Publisher : CV. BImbingan Belajar Assyfa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61650/jip-dimas.v2i2.652

Abstract

In the information age, most MSMEs in Sukoharjo Regency face increasingly competitive business conditions. Information disclosure is both an opportunity and a challenge for the sustainability of their businesses. Many of their businesses are still in the pilot stage, and only a few can upgrade. This is because there are still many obstacles faced by entrepreneurs, such as (1) a weak understanding of business vision and mission planning, (2) a weak understanding of measuring the achievement of goals and objectives, (3) a weak understanding of the importance of self-capacity building and sustainable business development strategies. This empowerment is carried out by providing practical knowledge and strengthening entrepreneurial competencies. The empowerment outcomes are as follows: (1) strengthening understanding of business vision and mission planning, (2) strengthening understanding and ability to set and measure the achievement of business goals and objectives, (3) strengthening self-competence and guiding participants to design a blueprint for sustainable business strategies.
Co-Authors guendra kusuma wardhana, guendra kusuma Joko Suryono Nia Saurina