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Analysis of Business Process Reengineering and Export Platform in Supporting Business Exports of Creative Economy Players in the Micro, Small and Medium Business in Culinary Sub-sector Sugeng Santoso; Arfeo Natanael; Ariela Griselda; Jeshica Khoirunnisa; Martua Simanjuntak; A.A. Raka Bagus; Liz Zeny Merry
Journal of Economics, Business, and Government Challenges Vol 4 No 1 (2021): Journal of Economics, Business and Government Chalenges (JoRBGC)
Publisher : Universitas Pembangunan Nasional "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/ebgc.v4i1.170

Abstract

The creative economy has a large contribution to Gross Domestic Product (GDP) that the role of creativity and knowledge in generating new ideas is a driver of economic growth and is able to absorb a large number of workers. Strong infrastructure support is needed, such as platfroms and facilitators as an intermediary between creative industry players and the market or consumer if they want to expand their business into the global market. The purpose of this research is to describe the factors that can help Indonesian creative industry players to enter the global market by focusing on four things: Business Process Reengineering ; support system (in terms of product technology, legality, and capital); as well as a platform as an infrastructure as an intermediary between creative industry players and the global market. This research used a qualitative method (review paper) by using data obtained from related journals and articles that were studied, then described descriptively based on the researcher’s perspective. The key informants in the study were cassava flour producers and gluten free food pioneers who have successfully exported as research subjects.
ANALISIS PENGEMBANGAN PLATFORM EKSPOR SUB SEKTOR KULINER TINJAUAN DARI MODEL SISTEM INOVASI Sugeng Santoso; Arfeo Natanael; Ariela Griselda; Jeshica Khoirunnisa; Martua Andreas Simanjuntak; Raka Bagus; Ari Ana Fatmawati
Distribusi - Journal of Management and Business Vol. 9 No. 1 (2021): Distribusi, March 2021
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/distribusi.v9i1.151

Abstract

Sektor ekonomi kreatif diharapkan mampu meningkatkan kontribusi Produk Domestik Bruto (PDB) sektor Ekonomi Kreatif (Ekraf), penyerapan tenaga kerja sektor Ekraf, jumlah usaha dan peningkatan ekspor produk atau jasa Ekraf. Ekonomi kreatif memiliki karakteristik yang berkaitan dengan rantai nilai dan nilai tambah yang mengandung kekayaan intelektual (Santoso, 2020). Pengembangan platform untuk pasar dalam negeri dan ekspor. Terdapat keterkaitan antara platform (intermediary side/ linkage) terhadap pelaku ekonomi kreatif (supply side) dan pemenuhan kebutuhan konsumen (demand side). Peningkatan kemampuan ekonomi berbasis ekonomi kreatif dilakukan melalui rekayasa ulang bisnis. Tujuan dari penelitian ini adalah menganalisis penataan ulang dari proses bisnis platform ekspor dibidang subsektor kuliner dengan menggunakan pendekatan model Sistem Inovasi yang merupakan keterkaitan sisi pasokan (supply), kebutuhan (demand) dan linkage (keterkaitan sisi supply dan demand).