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PENINGKATAN KETERAMPILAN SOCIAL MEDIA MARKETING UNTUK MENINGKATKAN PENJUALAN PRODUK UMKM TEGAL WARU BOGOR KN, Jamiati; Hasanah, Hasanah; Utari, Syifa Astasia; Hamzali, Said
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 4 No. 6 (2023): Volume 4 Nomor 6 Tahun 2023
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v4i6.22961

Sentra UMKM Tegal Waru Bogor diharapkan dapat menjadi sarana bagi para pelaku UMKM untuk memamerkan produk unggulan mereka kepada para pengunjung. Program ini juga bertujuan untuk membuat UMKM mandiri secara ekonomi sehingga dapat go digital, terutama kebutuhan untuk meningkatkan keterampilan mereka dalam menggunakan media sosial dan cara membuat foto produk menggunakan smartphone. Program juga diharapjan membantu meningkatkan perekonomian masyarakat setempat, salah satunya dengan menjual produk yang dihasilkan dari usaha rumahan yang diberdayakan dengan menggunakan media sosial, sehingga semua orang di tanah air dapat membeli dan memesan produk dan menghasilkan banyak pemasukan Pelaku UMKM. Metode pelatihan dimulai dengan perencanaan, pelaksanaan dan tahap akhir mengikuti dua topik pertama pelatihan peningkatan keterampilan penggunaan social media marketing (Instagram, tiktok) dan pelatihan fotografi sederhana dengan smarphone sekaligus editing memasukkan watermak dalam foto sehingga tidak terjadi pencuarian foto produk. Hasil yang didapat dari pengabdian ini merupakan mengembangkan kompetensi dan pemahaman tentang tujuan pemasaran media sosial, yaitu manfaat penggunaan pemasaran media sosial, jenis-jenis media pemasaran media sosial, dan kecepatan penggunaannya hal ini sejalan dengan teknik tersebut, para pelaku UMKM meyakini bahwa media sosial dapat meningkatkan penjualan produk. Pelatihan pengeditan sederhana untuk menyisipkan watermac ke dalam foto dan pelatihan pembuatan foto memungkinkan peserta untuk mengunggahnya ke media sosial.

Peranan Tingkat Pendidikan dan Diklat Terhadap Disiplin Kerja Pegawai Pada Dinas Sosial dan Tenaga Kerja Kabupaten Aceh Barat Daya Hamzali, Said
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 1, No 12 (2024): July
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.13117960

The purpose of this study was to determine the role of education level and training simultaneously on employee work discipline at the Social and Manpower Office of Aceh Barat Daya Regency, to determine the effect of education level on employee work discipline at the Social and Manpower Office of Aceh Barat Daya Regency and to determine the effect of training on employee work discipline at the Social and Manpower Office of Aceh Barat Daya Regency. This study was conducted at the Social and Manpower Office of Aceh Barat Daya Regency, while the object of this study was the level of education, and training and employee work discipline, with a total of 33 respondents. The results of the study showed that the level of education and employee training had a positive and significant effect on the variable of work discipline at the Social and Manpower Office of Aceh Barat Daya Regency. Then the results of the study also proved that partially the level of education had a positive and significant effect on the variable of employee work discipline of 0.180 at the Social and Manpower Office of Aceh Barat Daya Regency, and the training variable also had a positive and significant effect on the variable of employee work discipline of 0.190 at the Social and Manpower Office of Aceh Barat Daya Regency. After conducting this research, the Social and Manpower Service of Southwest Aceh Regency must be able to improve employee work discipline through the employee training program and should be a concern for the leadership, because in this research the education program has a significant effect on improving work discipline, so that work discipline becomes even better.

The Influence of Organizational Commitment, Competency, Work Motivation and Organizational Culture on Job Satisfaction and Its Impact on The Performance of Aceh Mineral Resources Energy Staff Hamzali, Said
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 1, No 12 (2024): July
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.12888597

This study aims to determine the effect of organizational commitment, competence, work motivation and organizational culture on job satisfaction and its impact on the performance of employees of the Aceh Office of Energy and Mineral Resources. The sample in this study was taken using a data collection method called the saturated sampling technique (census). The number of samples used was 117 respondents. Primary data collection is done by distributing questionnaires. The data analysis technique used in this study is The Structural Equation Modeling (SEM) from the AMOS statistical software package for hypothesis testing. The results showed that descriptively organizational commitment, competence, work motivation, organizational culture, job satisfaction and employee performance had gone well. Then the test results directly show that: 1) organizational commitment does not have a significant effect on job satisfaction, 2) competence has a significant effect on job satisfaction, 3) work motivation does not have a significant effect on job satisfaction, 4) organizational culture has a significant effect on job satisfaction, 5) job satisfaction has no significant effect on performance employees, 6) organizational commitment has a significant effect on employee performance, 7) competence does not have a significant effect on employee performance, 8) work motivation does not have a significant effect on employee performance, 9) Organizational culture has a significant effect on the performance of Aceh Department of Energy and Mineral Resources staff. Then the results of this study found that the results of indirect testing of competence had a significant effect on employee performance through job satisfaction at the Aceh Department of Energy and Mineral Resources (partially mediator).

Dampak Budaya “Bejamu Saman” Bagi Masyarakat di Kabupaten Gayo Lues Hamzali, Said
Madani: Jurnal Ilmiah Multidisiplin Vol 3, No 2 (2025): March
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.14830984

Dance is one of the most diverse cultural assets in Indonesia. Indonesia is a country rich in culture from each region. The people of Gayo Lues Regency have a traditional art, namely bejamu saman. Bejamu saman is an art event of the Gayo Lues community, this bejamu saman is done by inviting people from other villages to come to perform the saman dance alternately, but in its implementation, both villages will show their prowess in playing the saman alternately. This study aims to determine: the impact of the bejamu saman culture on the people of Gayo Lues Regency. The method used in this study is a descriptive - qualitative method. The data sources in this study consist of primary and secondary data sources. The data analysis pattern that will be used in this study is ethnography. The results of the study indicate that the positive impact of the bejamu saman culture on the people of Gayo Lues is to improve the economy, increase social integration, and maintain the stability of Gayo culture, while the negative impacts often occur ikhtilat and genit rante.

The Effect of Entrepreneurship Learning, Social Environment, and Creativity on Entrepreneurial Interest: The Mediating Role of Entrepreneurial Attitude Hamzali, Said; Arwin, Arwin
Pinisi Journal of Entrepreneurship Review Vol. 3 No. 1 (2025): Pinisi Journal of Entrepreneurship Review (March 2025)
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/pjer.v3i1.7716

Learning is not merely the accumulation of knowledge, but a cognitive process that induces behavioral changes in individuals. In the context of higher education, entrepreneurship learning plays a vital role in shaping students’ mindset and interest toward entrepreneurship. This study aims to examine both the direct and indirect effects of entrepreneurship learning, social environment, and student creativity on entrepreneurial interest, with an entrepreneurial attitude serving as a mediating variable. A quantitative explanatory descriptive approach was adopted, involving a sample of 100 students from a public university in Indonesia selected through proportional random sampling. Data was collected via structured questionnaires and analyzed using path analysis techniques. The findings demonstrate that entrepreneurship learning, social environment, and student creativity have both direct and mediated effects on entrepreneurial interest through entrepreneurial attitude. Entrepreneurial attitude significantly influences entrepreneurial interest, confirming its critical mediating role. These results highlight the importance of combining cognitive, social, and creative factors to strengthen students’ entrepreneurial readiness. This study offers practical insights for educators and policymakers to enhance entrepreneurship curricula by integrating skill-building, creativity stimulation, and real-world social exposure. Future research is recommended to explore extended models with additional variables and utilize mixed method approaches for a deeper understanding of entrepreneurial behavior in academic settings

Bibliometric Analysis of Procurement Ethics and Supplier Management Judijanto, Loso; Hamzali, Said; Utami , Eva Yuniarti
West Science Interdisciplinary Studies Vol. 3 No. 05 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i05.1919

This study conducts a bibliometric analysis to map the intellectual structure, thematic trends, and collaborative patterns within the field of procurement ethics and supplier management. Using data from the Scopus database and visualized through VOSviewer, the analysis covers co-authorship networks, keyword co-occurrence, citation structures, and country-level collaboration. Results show that "supplier management" remains the dominant theme, closely linked to operational concerns such as supplier selection, quality control, and risk management. More recent trends reveal a growing integration of sustainability, artificial intelligence, and information technology into procurement practices. Co-authorship and country collaboration networks highlight influential researchers and global research hubs, particularly in Germany and the United States. Despite progress, ethical constructs are often framed through strategic or technological lenses rather than normative perspectives. The study provides a roadmap for future research, emphasizing the need for broader ethical engagement and greater inclusivity of emerging economies in global procurement discourse.

Bibliometric Analysis of Procurement Ethics and Supplier Management Judijanto, Loso; Hamzali, Said; Utami , Eva Yuniarti
West Science Interdisciplinary Studies Vol. 3 No. 05 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i05.1919

This study conducts a bibliometric analysis to map the intellectual structure, thematic trends, and collaborative patterns within the field of procurement ethics and supplier management. Using data from the Scopus database and visualized through VOSviewer, the analysis covers co-authorship networks, keyword co-occurrence, citation structures, and country-level collaboration. Results show that "supplier management" remains the dominant theme, closely linked to operational concerns such as supplier selection, quality control, and risk management. More recent trends reveal a growing integration of sustainability, artificial intelligence, and information technology into procurement practices. Co-authorship and country collaboration networks highlight influential researchers and global research hubs, particularly in Germany and the United States. Despite progress, ethical constructs are often framed through strategic or technological lenses rather than normative perspectives. The study provides a roadmap for future research, emphasizing the need for broader ethical engagement and greater inclusivity of emerging economies in global procurement discourse.

Pengaruh Literasi Keuangan dan Lingkungan Sosial Terhadap Minat Investasi Pasar Modal dengan Financial Self-Efficacy Sebagai Variabel Moderasi Hamzali, Said; Susanto, Dimas Bagus
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 2 (2025): Mei - Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i2.631

Penelitian bertujuan untuk melihat bagaimana pengaruh literasi keuangan dan lingkungan sosial terhadap minat investasi di pasar modal dengan menggunakan financial self-efficacy sebagai varibel moderasi. Adapun studi kasus pada penelitian ini adalah generasi Z yang berada di Provinsi Aceh ) dengan sampel yang digunakan sebanyak 150 responden. Hasil penelitian menunjukkan bahwa literasi keuangan berpengaruh secara positif dan signifikan terhadap minat investasi, lingkungan sosial berpengaruh secara positif dan signifikan terhadap minat investasi, dan financial self-efficacy memoderasi hubungan antara literasi keuangan terhadap minat investasi serta financial self-efficacy memoderasi hubungan antara lingkungan sosial terhadap minat investasi.

Human Resource Development in Sharia Economics: Research Map and Current Issues Hasibuan, Faisal Umardani; Hamzali, Said
West Science Interdisciplinary Studies Vol. 3 No. 07 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i07.2087

This study explores the scholarly landscape of human resource development (HRD) within the domain of Sharia economics through a bibliometric analysis using VOSviewer. Drawing data from the Scopus database covering the years 2000 to 2024, the research identifies key themes, authorship patterns, and international collaborations related to HRD in Islamic economic contexts. The co-occurrence, overlay, density, and co-authorship visualizations reveal that while Islamic economics, Islamic banking, and sharia compliance are dominant themes, HRD-specific terms remain marginal in the academic discourse. Influential authors such as Hassan M.K. and Rabbani M.R. are at the forefront of institutional and policy discussions, while Indonesia emerges as a central hub in international collaboration. However, the limited integration of HRD concepts points to a significant gap between institutional growth and human capital readiness. This study concludes by emphasizing the need for more integrated, ethically grounded, and competency-driven HRD models to support the sustainable development of Sharia-based economic systems.

Human Resource Development in Sharia Economics: Research Map and Current Issues Hasibuan, Faisal Umardani; Hamzali, Said
West Science Interdisciplinary Studies Vol. 3 No. 07 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i07.2087

This study explores the scholarly landscape of human resource development (HRD) within the domain of Sharia economics through a bibliometric analysis using VOSviewer. Drawing data from the Scopus database covering the years 2000 to 2024, the research identifies key themes, authorship patterns, and international collaborations related to HRD in Islamic economic contexts. The co-occurrence, overlay, density, and co-authorship visualizations reveal that while Islamic economics, Islamic banking, and sharia compliance are dominant themes, HRD-specific terms remain marginal in the academic discourse. Influential authors such as Hassan M.K. and Rabbani M.R. are at the forefront of institutional and policy discussions, while Indonesia emerges as a central hub in international collaboration. However, the limited integration of HRD concepts points to a significant gap between institutional growth and human capital readiness. This study concludes by emphasizing the need for more integrated, ethically grounded, and competency-driven HRD models to support the sustainable development of Sharia-based economic systems.

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