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All Journal ABDIMU Jurnal Pengabdian Kepada Masyarakat Journal of Literature Language and Academic Studies (J-LLANS)
Hakim, Khairul
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Education Languange, Linguistic, Communication & Media Other

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Language Politeness in the Comedy Show "Main Hakim Sendiri" Yunus, Muhammad; Hakim, Khairul; Syakir, Akhmad
Journal of Literature Language and Academic Studies Vol. 3 No. 3 (2024)
Publisher : EDUPEDIA Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56855/jllans.v3i3.1287

Abstract

This study discusses the compliance and violation of the principle of language politeness in the comedy show Main Hakim Sendiri using Geoffrey Leech's politeness theory. The research data are dialog transcripts from two episodes with the highest number of viewers in March 2024. The descriptive qualitative approach and the simak-catat method were used for data collection. The results showed that violations were dominant with 55 data, especially on the maxims of agreement (35 data) and respect (14 data). Compliance was recorded as much as 24 data, dominated by the maxim of agreement (17 data). Politeness norm violations are used to create humor through sarcasm, irony, or explicit disagreement, while compliance serves to maintain the balance of social interaction. This research contributes to the study of pragmatics and practical recommendations for the entertainment industry.
Pendampingan usaha rumah tangga bokami tika dalam pengembangan konten sosial media Anwar, Hairul; Kurniawan, Andi Indra; Azis, Andi Arsy Islamiati; Andini, Aulia Rizqi; Hakim, Khairul
ABDIMU Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 2 (2022): September
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/abdimu.v1i2.11895

Abstract

Kegiatan pengabdian ini akan dilaksanakan dengan menggunakan metode diskusi berupa pendampingan konten sosial media. Diskusi yang dilaksanakan dengan memberikan informasi dan ilmu dasar mengenai digital marketing untuk pemasaran produk yang diikuti oleh 4 orang yaitu pemilik usaha Bokami Tika dan karyawan. Hasil pada kegiatan pengabdian peserta mengakui bahwa telah memahami dan bertambah pengetahuan serta keterampilan dalam memanfaatkan media sosial seperti Instagram dalam memasarkan produk dan memperluas target pasar sehingga dapat meningkatkan penjualan.
Co-Authors Andini, Aulia Rizqi Azis, Andi Arsy Islamiati Hairul Anwar, Hairul Kurniawan, Andi Indra Muhammad Yunus Syakir, Akhmad