Learn Startups

Why do some startups succeed and so many fail? Learn the key to startup success in these free tutorials, and get started building the next big thing!
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Getting started with Startups

  • A Brief Introduction to Bootstrapping Your Marketing

    A Brief Introduction to Bootstrapping Your Marketing

    David Masters

    • All Startups content:

    1. A Brief Introduction to Bootstrapping Your Marketing

      A Brief Introduction to Bootstrapping Your Marketing

      Tutorial • Beginner

      Bootstrapping is all about taking a small amount of resources, and making them stretch as far as possible. In this article, we'll show you how to adopt the...

    2. How to Start an Online Business: Driven by Your Customers' Needs

      How to Start an Online Business: Driven by Your Customers' Needs

      Tutorial • Beginner

      Starting a new business is never easy. But that doesn’t mean it has to be risky or impossible either. Learn how to get your new venture up and running in no...

    3. Launch Day: Generating Initial Buzz for Your Startup

      Launch Day: Generating Initial Buzz for Your Startup

      Tutorial • Beginner

      Our series on launching a startup concludes with a look at the launch itself—how to generate buzz, how to plan a successful launch event, and what to do on...

    4. How to Start a Business in 2025 (Getting Started Guide)

      How to Start a Business in 2025 (Getting Started Guide)

      Tutorial • Beginner

      By the end of this tutorial you’ll have a much clearer idea of what’s involved in setting up a business and how you can get started. It’s a big topic, so...

    5. What is online marketing? (Intro guide for small business)

      What is online marketing? (Intro guide for small business)

      Tutorial • Beginner

      Learn an online marketing definition, which strategies to use, and how to know if your strategies are working.

    6. How to use psychographics to better target your marketing

      How to use psychographics to better target your marketing

      Tutorial • Intermediate

      Psychographics lets you dive deep into the mind of your potential customer. Learning the psychographics definition will help you address the needs and...

    7. How to structure a creative agency

      How to structure a creative agency

      Tutorial • Beginner

      Want to avoid creative agency chaos? Learn how the right structure can prevent wasted time, duplicate work, and keep your team focused on creating.

    8. How to set up your own web design agency: Tips from the pros

      How to set up your own web design agency: Tips from the pros

      Tutorial • Beginner

      If you’re working as a web designer, the prospect of going out on your own and setting up your own agency can seem tempting, but it’s not a simple task. So I...

    9. 7 habits of highly creative minds

      7 habits of highly creative minds

      Tutorial • Beginner

      Whether you're stuck in a creative rut or you want to maximize your creative thinking potential, here are the habits of creative thinkers to learn from.

    10. How to improve work-life balance as a professional creative

      How to improve work-life balance as a professional creative

      Tutorial • Beginner

      Work-life balance can be hard to achieve. Learn ways for career-minded creatives to make time for their personal lives.

    11. How to market to Gen Z and young professionals in 2025

      How to market to Gen Z and young professionals in 2025

      Tutorial • Beginner

      Marketing to centennials doesn't have to be a mystery. Learn more about them and how to market to Gen Z using marketing strategies that appeal to them.

    12. How to create a contract for freelance work: The keys to succeed

      How to create a contract for freelance work: The keys to succeed

      Tutorial • Beginner

      Learn how to set up freelance work contracts. We’ll look at what a contract does and why it’s important. Then I’ll take you through some key areas to focus on.

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