Cross-border e-commerce in China - statistics & facts

In 2023, China remained the largest exporting country and the second-largest importing country in the world. Thanks to the development of online shopping habits and advancements in logistics innovation, cross-border e-commerce has expanded its presence in China's foreign trade landscape. To stimulate the growth of cross-border e-commerce, China has opened 178 comprehensive pilot zones for cross-border e-commerce. Enterprises located in these pilot zones were supported through tax deductions on exporting.

GMV of China's cross-border e-commerce
****tr CNY

Share of cross-border e-commerce in China's foreign trade
***%

Market size of cross-border e-commerce retail imports in China
*****bn CNY

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Current statistics on this topic

Key Figures of E-Commerce

Market size of China's cross-border e-commerce 2014-2024

Key Figures of E-Commerce

User number of cross-border import e-commerce trade in China 2013-2023

Key Figures of E-Commerce

Share of cross-border export e-commerce in China's GDP 2020-2024

Overview

Market size of China's cross-border e-commerce 2014-2024
Market size of China's cross-border e-commerce 2014-2024
Market size of China's cross-border e-commerce players from 2014 to 2024 (in trillion yuan)
Penetration rate of cross-border e-commerce China 2014-2024
Penetration rate of cross-border e-commerce China 2014-2024
Share of China's cross-border e-commerce transaction value among total import-export transaction value from 2014 to 2024
China's cross-border e-commerce GMV growth 2014-2024
China's cross-border e-commerce GMV growth 2014-2024
Annual growth of China's cross-border e-commerce transaction value from 2014 to 2024
Share of B2B and B2C cross-border e-commerce market China 2023
Share of B2B and B2C cross-border e-commerce market China 2023
Distribution of cross-border e-commerce market in China in 2023, by type of e-commerce
Cross-border e-commerce market distribution China 2024, by trade flow
Cross-border e-commerce market distribution China 2024, by trade flow
Distribution of cross-border e-commerce market in China in 2024, by trade flow
Share of cross-border e-commerce in China's import-export trade 2024
Share of cross-border e-commerce in China's import-export trade 2024
Share of cross-border e-commerce in total import-export trade in China in 2024
Number of new cross-border e-commerce companies China 2019-2024
Number of new cross-border e-commerce companies China 2019-2024
Number of newly registered cross-border e-commerce companies in China from 2019 to December 2024

Cross-border e-commerce imports

Market size of China's import cross-border e-commerce 2014-2024
Market size of China's import cross-border e-commerce 2014-2024
Market size of China's import cross-border e-commerce from 2014 to 2024 (in billion yuan)
Cross-border import e-commerce trade growth in China 2017-2024
Cross-border import e-commerce trade growth in China 2017-2024
Annual growth of cross-border import e-commerce business in China from 2017 to 2024
Import share of China's cross-border e-commerce businesses 2014-2024
Import share of China's cross-border e-commerce businesses 2014-2024
Share of imports in cross-border e-commerce trade in China from 2014 to 2024
GMV of B2C cross-border import e-commerce in China 2020-2029
GMV of B2C cross-border import e-commerce in China 2020-2029
Gross merchandise value of Business-to-Consumer (B2C) cross-border import e-commerce in China from 2020 to 2024 with estimates until 2029 (in billion yuan)
User number of cross-border import e-commerce trade in China 2013-2023
User number of cross-border import e-commerce trade in China 2013-2023
Number of cross-border import e-commerce users in China from 2013 to 2023 (in millions)
Import cross-border e-commerce distribution China 2024, by exporting country
Import cross-border e-commerce distribution China 2024, by exporting country
Market share of China's import cross-border e-commerce in 2024, by country of origin

Cross-border e-commerce exports

Market size of China's export cross-border e-commerce 2014-2024
Market size of China's export cross-border e-commerce 2014-2024
Market size of China's export cross-border e-commerce from 2014 to 2024 (in trillion yuan)
Cross-border export e-commerce trade growth China 2014-2024
Cross-border export e-commerce trade growth China 2014-2024
Annual growth of cross-border export e-commerce business in China from 2014 to 2024
Export share of China's cross-border e-commerce businesses 2014-2024
Export share of China's cross-border e-commerce businesses 2014-2024
Share of exports in cross-border e-commerce trade in China from 2014 to 2024
GMV of B2C export e-commerce market China 2020-2029
GMV of B2C export e-commerce market China 2020-2029
Gross merchandise value of the B2C export e-commerce market in China from 2020 to 2024, with estimates until 2029 (in billion yuan)
Distribution of cross-border export e-commerce in China 2017-2025, by type
Distribution of cross-border export e-commerce in China 2017-2025, by type
Share of cross-border export e-commerce in China from 2017 to 2022, with forecasts until 2025, by type of service
Breakdown of B2B e-commerce exports China 2023, by category
Breakdown of B2B e-commerce exports China 2023, by category
Distribution of B2B cross-border e-commerce exports from China in 2023, by product category
Breakdown of B2C e-commerce exports China 2023, by category
Breakdown of B2C e-commerce exports China 2023, by category
Distribution of B2C cross-border e-commerce exports from China in 2023, by product category
Share of cross-border e-commerce exports China 2024, by country of destination
Share of cross-border e-commerce exports China 2024, by country of destination
Leading target countries for cross-border e-commerce export market in China in 2024

Leading cross-border e-commerce enterprises

Merchants where global shoppers made their latest cross-border purchase 2025
Merchants where global shoppers made their latest cross-border purchase 2025
Online retailers from which global shoppers made their most recent cross-border purchase in 2025
Most valuable cross-border e-commerce unicorns based on market value in China 2024
Most valuable cross-border e-commerce unicorns based on market value in China 2024
Market capitalization or valuation of China's leading cross-border e-commerce unicorn companies in 2024 (in billion yuan)
Market share of import B2C e-commerce platforms in China 2023
Market share of import B2C e-commerce platforms in China 2023
Market share of import cross-border B2C e-commerce retailers in China in 2023
shein.com: e-commerce net sales 2018-2024
shein.com: e-commerce net sales 2018-2024
E-commerce net sales of shein.com from 2018 to 2024 (in million U.S. dollars)
Gross merchandise volume of Temu 2022-2026
Gross merchandise volume of Temu 2022-2026
Gross merchandise volume (GMV) of Temu from 2022 to 2024, with estimates until 2026 (in million U.S. dollars)

GMV of China's cross-border e-commerce
****tr CNY

Share of cross-border e-commerce in China's foreign trade
***%

Market size of cross-border e-commerce retail imports in China
*****bn CNY

Key figures

The most important key figures provide you with a compact summary of the topic of "Cross-border e-commerce in China" and take you straight to the corresponding statistics.

- Market size of import cross-border e-commerce business
- ****tr CNY
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Detailed statistics
Market size of China's import cross-border e-commerce 2014-2024
- Leading import cross-border B2C online retailer
- Tmall
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Detailed statistics
Market share of import B2C e-commerce platforms in China 2023
- Number of cross-border import e-commerce users
- ***m
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Detailed statistics
User number of cross-border import e-commerce trade in China 2013-2023

- Market size of cross-border e-commerce exports
- ****tr CNY
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Detailed statistics
Market size of China's export cross-border e-commerce 2014-2024
- Largest category of B2B cross-border e-commerce
- Tools and equipment
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Detailed statistics
Breakdown of B2B e-commerce exports China 2023, by category
- Leading destination for export cross-border e-commerce
- United States
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Detailed statistics
Share of cross-border e-commerce exports China 2024, by country of destination
- Revenue of export e-commerce logistics industry
- ****tr CNY
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Detailed statistics
Outbound e-commerce logistics industry revenue China 2019-2029, by type

- Leading product category purchased by overseas shoppers
- Personal care
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Detailed statistics
Most purchased imported goods in China 2024, by category
- Leading channels for buying imported goods
- Online cross-border B*C import platforms
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Detailed statistics
Leading channels to buy imported goods in China 2024
- Leading reasons for buying imported goods on cross-border e-commerce platforms
- High quality/ guaranteed authenticity/ trustworthy
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Detailed statistics
Leading reasons to shop on cross-border e-commerce platforms in China 2024