Sports brands - statistics & facts

Europe sports sponsorship volume 2019-2024

Sports sponsorship volume in Europe from 2019 to 2024 (in billion euros)

Most valuable sports teams worldwide 2025

Most valuable sports teams worldwide in 2025 (in billion U.S. dollars)

Value of National Football League franchises 2025

Franchise value of National Football League teams in 2025 (in billion U.S. dollars)

Most valuable NBA franchises 2025

National Basketball Association franchise value by team in 2025 (in billion U.S. dollars)

Franchise value of Major League Baseball teams in the U.S. 2025

Major League Baseball franchise value in the United States in 2025, by team (in million U.S. dollars)

Value of National Hockey League franchises 2025

National Hockey League franchise value in 2025, by team (in billion U.S. dollars)

Most valuable soccer clubs worldwide 2024, by brand value

Brand value of leading soccer clubs worldwide in 2024 (in million U.S. dollars)

Brand value of selected Premier League clubs 2011-2024

Brand value of selected clubs in the Premier League from 2011 to 2024 (in million U.S. dollars)

Brand value of IPL 2024, by team

Brand value of the Indian Premier League in 2024, by team (in million U.S. dollars)

Value of sports empires worldwide 2024

Most valuable sports empires worldwide in 2024 (in billion U.S. dollars)

Participant payments in selected sports events worldwide 2023-2025

Total payments made to participating teams or players in selected sporting events worldwide from 2023 to 2025 (in million U.S. dollars)

Revenue of the sport events industry in the U.S. 2019-2028

Revenue of the sport events market in the United States from 2019 to 2028 (in million U.S. dollars)

Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2026

Average cost of a 30-second Super Bowl TV commercial in the United States from 2002 to 2026 (in million U.S. dollars)

FIFA broadcasting revenue 2015-2025

Broadcasting revenue of FIFA from 2015 to 2025 (in million U.S. dollars)

World's highest paid athletes 2024/25

Highest paid athletes worldwide in 2024/25, by earnings from salary and endorsements (in million U.S. dollars)

Highest paid players in the National Football League 2025

Players with the highest salaries in the NFL in 2025 (in million U.S. dollars)

Highest-paid NBA players 2025/26

Highest-paid National Basketball Association (NBA) players in 2025/26 (in million U.S. dollars)

Highest paid baseball players 2024

Highest paid players in Major League Baseball in 2024, by earnings from salary and endorsements (in million U.S. dollars)

Highest-paid players of the NHL 2026

Highest-paid players in the National Hockey League in 2025/26 (in million U.S. dollars)

Highest paid players in the WNBA 2025

Highest paid players in the Women’s National Basketball Association (WNBA) in the United States in 2025 (in 1,000 U.S. dollars)

Leading soccer players worldwide 2025, by annual earnings

Highest-earning soccer players worldwide in 2025 (in million U.S. dollars)

Leading MLS players 2025, by annual salary

Highest-earning Major League Soccer players in 2025, by annual salary (in U.S. dollars)

Highest earnings among tennis players worldwide 2024

Highest-paid tennis players worldwide as of August 2024 (in million U.S. dollars)

Golfers with the highest career earnings 2025

Golfers with the highest PGA Tour career earnings as of 2025 (in million U.S. dollars)

Golfers with the highest LPGA career earnings 2025

Golfers with the highest LPGA Tour career earnings as of 2025 (in million U.S. dollars)

Highest-paid NASCAR drivers in the U.S. 2025

Highest-earning NASCAR drivers in the United States in 2025 (in million U.S. dollars)

CAGR of team sponsorship revenue of major sports leagues in North America as of 2025

Compound annual growth rate of team sponsorship revenue of major sports league in North America in the last ten years as of 2025

Team sponsorship revenue of major sports leagues in North America in 2024

Team sponsorship revenue of major sports league in North America in 2024 (in billion U.S. dollars)

Team sponsorship spending of major sports leagues in North America in 2023/24

Team sponsorship spending of major sports leagues in North America in 2023/24 (in billion U.S. dollars)

NFL league/team sponsorship revenue 2010-2025

NFL league and team sponsorship revenue worldwide from 2010 to 2025 (in million U.S. dollars)

NBA team sponsorship revenue 2019-2025

National Basketball Association team sponsorship revenue from 2019/20 to 2024/25 (in million U.S. dollars)

MLB league sponsorship revenue 2010-2025

Major League Baseball sponsorship revenue from 2010 to 2025 (in million U.S. dollars)

Title sponsorship fee of the IPL 2008-2028, by sponsor

Title sponsorship fee of the Indian Premier League from 2008 to 2024, with estimates until 2028, by sponsor (in million Indian rupees)

Media value of sports sponsorships in the U.S. 2025

Most valuable sports sponsorships in the United States in 2025, by media value (in million U.S. dollars)

Most powerful brands in sportswear worldwide 2025, by market cap

Market cap of the most powerful brands in sportswear worldwide in 2025 (in billion U.S. dollars)

Value of the leading global apparel brands 2025

Value of the leading 10 apparel brands worldwide in 2025 (in million U.S. dollars)

Most valuable clothing brands worldwide in 2025

Brand value of the leading 10 apparel brands worldwide in 2025 (in million U.S. dollars)

Nike's marketing expenses worldwide from 2014 to 2025

Nike's advertising and promotion costs from the financial years of 2014 to 2025 (in billion U.S. dollars)

Global brand value comparison of Nike and adidas from 2010 to 2025

Brand value comparison of Nike and adidas worldwide from 2010 to 2025 (in million U.S. dollars)