Mondelēz International - statistics & facts
Mondelēz International set a new revenue record, exceeding all previous figures in 2025. Previously, revenues had mostly stagnated between 2016 and 2020, but the recovery of Mondelēz’s revenues is in full swing and has brought a new peak at 38.5 billion U.S. dollars. This comes on the back of a long number of business acquisitions in the last few years, all focused on expanding the company’s core snack and confectionery businesses. One of the most recent acquisitions was also among the largest. In 2022, the company bought Clif Bar for 2.9 billion U.S. dollars. Besides company revenue, other metrics are also up, such as spending on advertising.
Mondelēz's North American business on the rise
Mondelēz has historically had more business in Europe than in any other region. Over time, its North American business has increased in importance and has grown to 10.7 billion U.S. dollars by 2025. According to the last Mondelēz annual report, European revenues were roughly 15 billion U.S. dollars. The company’s business in Latin America and the AMEA combined accounts for another 12.8 billion. This gives the company a somewhat diversified regional footprint. In the United States specifically, Mondelēz is a major player in the wafer and cookie market and generated a revenue of around 1.6 billion U.S. dollars from these segments. Besides cookies, the multinational giant also held a commanding position in the saltine crackers and filled crackers segments, where it generated 404 million and 503 million U.S. dollars, respectively.
Conquering the confectionery market
Mondelēz is currently the biggest confectionery company worldwide. Its net sales amounted to over 38 billion U.S. dollars, which is around 2 billion higher than its main competitor, Mars. With recent acquisitions and significant investments in advertising, the company is well-positioned to continue growing both its confectionery business and total revenues. The company's biscuits and baked snacks segment takes up almost half of its revenue share, while a third of its revenue comes from its chocolate segment.
Despite a significant decrease in ad spending, Mondelēz managed to stay atop sales and generated revenues higher than ever before in 2025. The company remains among the top food and beverage retailers globally, with a strong focus on confectionery products.
