X (formerly Twitter)

Statistics report about X (formerly Twitter)

This report presents insights and statistics on the social network X (formerly Twitter). It provides an overview of the microblogging platform's finances and usage metrics as well as user opinions and behavior.

Report Details

X (formerly Twitter)

Pages: 85 Pages
Format: PPTX , PDF
Language: English
Released: 2024
Access: Download from this page

Price: New price:$495 USD

Comprehensive data insights
Includes all relevant statistics
Compiled by our industry experts

Table of contents

Overview

5

Premium Forecast Number of social network users worldwide 2017-2030
Premium Statistic Social media: global penetration rate worldwide 2025, by region
Basic Statistic Social media: active usage penetration in selected countries and territories 2025
Premium Statistic Leading social media usage reasons worldwide 2025
Premium Statistic Media usage in an online minute 2024

Financial performance pre going private

6

Premium Statistic X (Twitter) revenue 2012-2024
Basic Statistic X/Twitter: annual revenue 2010-2021, by segment
Basic Statistic X/Twitter: distribution of annual revenues 2010-2021, by segment
Basic Statistic X/Twitter: annual ad spend 2014-2021
Basic Statistic X/Twitter: sales and marketing spending 2010-2021
Premium Statistic X/Twitter: annual net income/loss 2010-2021

Benchmark

9

Basic Statistic Most used social networks 2025, by number of users
Premium Statistic U.S. market share of leading social media websites 2026
Basic Statistic Gender distribution of social media audiences worldwide 2025, by platform
Premium Statistic Net worth of the richest social media entrepreneurs 2026
Premium Statistic Workforce of leading global online companies 2014-2024
Basic Statistic Global social media subscriptions comparison 2025
Premium Statistic Leading social apps for users in the U.S. 2023, by weekly usage hours
Premium Statistic Leading social apps in the U.S. 2023, by active user reach
Basic Statistic ACSI - U.S. customer satisfaction with online platforms 2024-2025

Users and demographics

6

Basic Forecast Twitter users worldwide 2019-2028
Basic Statistic X/Twitter: Countries with the largest audience 2025
Basic Statistic X/Twitter AMARS in the EU 2022-2024
Premium Statistic X/Twitter Premium subscriber count 2023
Basic Statistic X/Twitter: distribution of global audiences 2025, by gender
Basic Statistic X/Twitter: distribution of global audiences 2025, by age and gender

Usage

8

Basic Statistic Global X/Twitter news consumption 2025, by source
Premium Statistic Total global visitor traffic to X.com/Twitter.com 2024
Basic Statistic Distribution of X.com/Twitter.com traffic 2024, by country
Basic Statistic X (formerly Twitter) accounts with the most followers worldwide 2023
Premium Statistic Social media sites frequently used for news U.S. 2020-2025
Basic Statistic Tweets containing emojis 2013-2023
Premium Statistic Twitter: most used food and drink emojis 2023
Premium Statistic U.S. Twitter users mentioning Elon Musk 2023, by party ID

Engagement

5

Basic Statistic X/Twitter average weekly posts 2024-2025
Basic Statistic X/Twitter average impressions on posts 2024-2025
Basic Statistic X/Twitter average engagement on posts 2024-2025, by type of interaction
Basic Statistic X/Twitter: average replies on posts 2024-2025
Basic Statistic X/Twitter: engagement rate change 2024-2025

Content regulation

7

Basic Statistic X/Twitter: distribution of global user reports H1 2024, by violation
Basic Statistic X/Twitter: global enforcement actions H2 2024, by violation
Basic Statistic X/Twitter: global user reports H2 2024, by violation
Premium Statistic X/Twitter: platform manipulation and spam actions H2 2024
Basic Statistic X/Twitter: child safety enforcement actions H2 2024
Basic Statistic X/Twitter: abuse, harassment, and hateful content actions H2 2024
Basic Statistic X/Twitter: personal privacy actions H2 2024

Data requests

5

Premium Statistic X/Twitter: government data requests H1 2024
Premium Statistic X/Twitter: government removal requests H2 2024
Basic Statistic X/Twitter: government removal requests as of H2 2024
Premium Statistic X/Twitter: copyright and trademark notices H2 2024
Premium Statistic X/Twitter: copyright notices submitted as of H2 2024

Advertising and marketing

8

Premium Statistic X (formerly Twitter) advertising revenue worldwide 2017-2027
Premium Statistic Media companies: ad revenues 2023
Basic Statistic Digital advertising revenue of leading online companies 2012-2024
Basic Statistic Leading social media platforms used by marketers worldwide 2025
Premium Statistic Most important social media platforms for marketers worldwide 2025
Premium Statistic Most used social media platforms among B2C and B2B marketers worldwide 2025
Premium Statistic Changes in spending on digital platforms by marketers worldwide 2023
Premium Statistic Trust in X ads among marketers worldwide 2022-2024

Public opinion

5

Basic Statistic U.S. adults on referring to X/Twitter 2024
Basic Statistic U.S. adults on social media having a good impact on democracy 2024, by platform
Premium Statistic X/Twitter: U.S. users on the likelihood of using the platform in the future 2023
Premium Statistic X/Twitter: U.S. users on taking a break from the platform 2023, by gender
Premium Statistic Reactions to new X/Twitter logo according to global users 2023

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