Localized and culturally relevant video streaming content

Statistics report on localized and culturally relevant video streaming content

This report has been compiled to provide statistical information about localized and culturally relevant video streaming content. It features an overview about TV and video streaming content in several production countries and facts on consumer behavior of international streaming content. Special emphasis is placed on non-English shows and movies on Netflix, as well as content from South Korea, the UK, and Spain.

Table of contents

Overview

5
  • Premium Statistic Growth of TV and online video content spending worldwide 2025, by region
  • Premium Statistic Content availability on top SVOD services worldwide 2024-2025, by production country
  • Premium Statistic Volume of scripted series ordered by streaming services H1 2024-H1 2025, by region
  • Basic Statistic Share of crime and thriller content commissions worldwide 2020-2024, by region
  • Premium Statistic Distribution of content on Amazon Prime Video worldwide 2024, by production country

Consumer behavior

5
  • Premium Statistic Catalog demand of selected streaming services in the U.S. 2024, by release type
  • Premium Statistic Non-English content viewers worldwide 2020-2024, by age group
  • Premium Statistic Viewers enjoy content about different cultures in the U.S. 2023, by generation
  • Premium Statistic Top video streaming series in Europe 2024, by completion rate
  • Premium Statistic Captions or overdubbed dialog preference in the U.S. 2024, by genre

International content on Netflix

6
  • Premium Statistic Global time spent viewing Netflix 2023-2024, by country of origin
  • Premium Statistic First-run scripted series orders of Netflix worldwide 2021-2024, by region
  • Basic Statistic Most popular non-English languages on Netflix 2024
  • Basic Statistic Most viewed non-English Netflix films 2025
  • Basic Statistic Most viewed non-English Netflix TV shows 2025
  • Premium Statistic Popular non-English content on Netflix in the UK 2024, by number of views

Korean content

6
  • Premium Statistic K-drama popularity worldwide 2024
  • Premium Statistic Korean movie popularity worldwide 2024
  • Premium Statistic Most internationally popular movies from South Korea 2024
  • Premium Statistic Korean content work number on global OTT services 2021-H1 2024
  • Premium Statistic Most watched Korean dramas on Netflix H1 2025, by hours viewed
  • Premium Statistic VOD consumption share SEA H1 2024, by content origin

UK content

4
  • Premium Statistic UK TV distributors with co-production partnerships with streaming services 2022-2024
  • Basic Statistic Most viewed English-language Netflix TV shows 2025
  • Basic Statistic Weekly views of “Adolescence” on Netflix worldwide 2025
  • Premium Statistic Number of BritBox International subscriptions worldwide 2020-2025

Spanish content

3
  • Premium Statistic Share of Spanish titles on SVOD platforms in the U.S. 2024
  • Basic Statistic Revenue generated from Spain-originating video streaming content worldwide 2021-2024
  • Premium Statistic Spain-originated content demand growth worldwide 2024, by region
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