Gross advertising volume of the most popular online advertising formats in Germany from 2024 and 2025 (in million euros)

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Release date

February 2026

Region

Germany

Survey time period

2024 and 2025

Citation formats

Gross advertising volume of popular online advertising formats in Germany 2024-2025

Published by Statista Research Department, Apr 16, 2026

This statistic shows a ranking of the most popular online advertising formats according to their gross advertising volume in Germany in 2024 and 2025. Pre-Roll ads ranked first, with spending for this ad format amounting to *** million euros in 2025.

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