From 2024 to 2025, the e-commerce sector with the largest online traffic growth was the luxury and jewelry sector, with a year-on-year (YoY) increase of *** percent. In second place was the beauty and cosmetics sector, with *** percent YoY traffic growth.
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SimilarWeb. (September 15, 2025). Year-on-year (YoY) online traffic growth of e-commerce sites worldwide from 2023 to 2025, by sector [Graph]. In Statista. Retrieved May 09, 2026, from https://www.statista.com/statistics/1387053/yoy-ecommerce-traffic-growth-by-sector/
SimilarWeb. "Year-on-year (YoY) online traffic growth of e-commerce sites worldwide from 2023 to 2025, by sector." Chart. September 15, 2025. Statista. Accessed May 09, 2026. https://www.statista.com/statistics/1387053/yoy-ecommerce-traffic-growth-by-sector/
SimilarWeb. (2025). Year-on-year (YoY) online traffic growth of e-commerce sites worldwide from 2023 to 2025, by sector. Statista. Statista Inc.. Accessed: May 09, 2026. https://www.statista.com/statistics/1387053/yoy-ecommerce-traffic-growth-by-sector/
SimilarWeb. "Year-on-year (Yoy) Online Traffic Growth of E-commerce Sites Worldwide from 2023 to 2025, by Sector." Statista, Statista Inc., 15 Sep 2025, https://www.statista.com/statistics/1387053/yoy-ecommerce-traffic-growth-by-sector/
SimilarWeb, Year-on-year (YoY) online traffic growth of e-commerce sites worldwide from 2023 to 2025, by sector Statista, https://www.statista.com/statistics/1387053/yoy-ecommerce-traffic-growth-by-sector/ (last visited May 09, 2026)
Year-on-year (YoY) online traffic growth of e-commerce sites worldwide from 2023 to 2025, by sector [Graph], SimilarWeb, September 15, 2025. [Online]. Available: https://www.statista.com/statistics/1387053/yoy-ecommerce-traffic-growth-by-sector/