Key insights
Using an AI framework can really help businesses align their AI projects with their goals, making sure resources are used efficiently and the results are impactful.
CLA’s AIM2 framework is designed to help mid-sized businesses move from just knowing about AI to actually using it, focusing on what the business needs rather than just the tech.
Next steps for AI adoption: Start with strategic conversations to identify business objectives, prioritize low-risk opportunities, and consider an AIM2 assessment to get tailored roadmaps.
Businesses are increasingly turning to artificial intelligence (AI) to gain a competitive edge. But implementing AI without a structured approach can lead to inefficiencies, misaligned priorities, and wasted resources. This is where an AI strategy becomes invaluable.
An AI strategy provides a roadmap to align AI initiatives with business goals, where every step taken is purposeful and impactful. It can help your organization identify high-value use cases, assess your readiness for AI adoption, and prioritize initiatives offering the greatest return on investment.
How to start building an AI strategy with AIM2
Most mid-market businesses know they need to “do something” with AI but lack clarity on how to move forward. CLA’s AI Maturity (AIM2) framework is reshaping how organizations approach artificial intelligence. Organizations are no longer asking “if” but “how” to implement artificial intelligence. Yet, many still sit idle, stuck in a swirl of uncertainty. They are unsure what to prioritize, what’s feasible, or how to align AI with their broader business strategy. This is where CLA’s AIM2 framework becomes a game-changer.
AIM2 helps align Artificial Intelligence ambitions with business readiness, accelerating impact by focusing on the capabilities that matter most. AIM2 isn’t another diagnostic, it’s a strategic accelerator. It meets organizations where they are, offering a structured and scalable roadmap to move from awareness to impact in as little as eight weeks.
Next steps for meaningful AI action
Start with a strategic conversation
- What are your top three business objectives for the next 12 months?
- Where could AI improve client experience, operations, or revenue?
Engage in use case prioritization
- Identify low-risk, high-impact pilots
- Build buy-in by delivering early wins
Consider an AIM2 assessment
- Gain a maturity score, strategic alignment insights, and a tailored roadmap
- Evaluate where to invest for the fastest return on AI
Don’t wait for perfection
- CLA’s AIM2 process helps you get from idea to execution in weeks, not years.
Connect

Chris Blackburn
Data Scientist Manager